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How-Tos > Freehand + Foiled Bob
August 2, 2017

Freehand + Foiled Bob

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  • Formula A

    Wella Professionals BLONDOR Multi Blonde Powder + Color Touch Emulsion 4% + Koleston Perfect Pastel 1.9%

  • Formula B

    MAGMA by BLONDOR /89 + MAGMA by BLONDOR /17 + Koleston Perfect Developer 6%

  • Formula C

    ILLUMINA 8/13 + Color Touch Emulsion 4%

Freehand + Foiled Bob

Give your Level 2 and Level 3 clients the pop of a dramatic color change while also creating a look that’s easy to maintain with this technique from Wella Professionals. First, create a trendy bob with fringe, then use a combo of freehand and foiling to take her brightness up. Check it out!

 

COLOR FORMULAS

  • Formula A

    Wella Professionals BLONDOR Multi Blonde Powder + Color Touch Emulsion 4% + Koleston Perfect Pastel 1.9%

  • Formula B

    MAGMA by BLONDOR /89 + MAGMA by BLONDOR /17 + Koleston Perfect Developer 6%

  • Formula C

    ILLUMINA 8/13 + Color Touch Emulsion 4%

Products Used

HOW-TO STEPS

    • Formula A

      Wella Professionals BLONDOR Multi Blonde Powder + Color Touch Emulsion 4% + Koleston Perfect Pastel 1.9%

    • Formula B

      MAGMA by BLONDOR /89 + MAGMA by BLONDOR /17 + Koleston Perfect Developer 6%

    • Formula C

      ILLUMINA 8/13 + Color Touch Emulsion 4%

    1

    To start the cut, create a blunt line at the nape.

    • Formula A

      Wella Professionals BLONDOR Multi Blonde Powder + Color Touch Emulsion 4% + Koleston Perfect Pastel 1.9%

    • Formula B

      MAGMA by BLONDOR /89 + MAGMA by BLONDOR /17 + Koleston Perfect Developer 6%

    • Formula C

      ILLUMINA 8/13 + Color Touch Emulsion 4%

    2

    Connect the back and sides, leaving the front slightly longer to tuck under the jawline.

    • Formula A

      Wella Professionals BLONDOR Multi Blonde Powder + Color Touch Emulsion 4% + Koleston Perfect Pastel 1.9%

    • Formula B

      MAGMA by BLONDOR /89 + MAGMA by BLONDOR /17 + Koleston Perfect Developer 6%

    • Formula C

      ILLUMINA 8/13 + Color Touch Emulsion 4%

    3

    Create a blunt fringe that covers the eye.

    • Formula A

      Wella Professionals BLONDOR Multi Blonde Powder + Color Touch Emulsion 4% + Koleston Perfect Pastel 1.9%

    • Formula B

      MAGMA by BLONDOR /89 + MAGMA by BLONDOR /17 + Koleston Perfect Developer 6%

    • Formula C

      ILLUMINA 8/13 + Color Touch Emulsion 4%

    4

    On the top, take vertical sections and use thinning shears to cut the layers, creating a soft interior.

    • Formula A

      Wella Professionals BLONDOR Multi Blonde Powder + Color Touch Emulsion 4% + Koleston Perfect Pastel 1.9%

    • Formula B

      MAGMA by BLONDOR /89 + MAGMA by BLONDOR /17 + Koleston Perfect Developer 6%

    • Formula C

      ILLUMINA 8/13 + Color Touch Emulsion 4%

    5

    To begin the color service, section hair as shown using a circle on top and an oblong on either side.

    • Formula A

      Wella Professionals BLONDOR Multi Blonde Powder + Color Touch Emulsion 4% + Koleston Perfect Pastel 1.9%

    • Formula B

      MAGMA by BLONDOR /89 + MAGMA by BLONDOR /17 + Koleston Perfect Developer 6%

    • Formula C

      ILLUMINA 8/13 + Color Touch Emulsion 4%

    6

    Apply Formula A in the back section first, alternating between triangle and V-shaped brushstrokes away from the root to create shade. Isolate with color pads or foil.

    • Formula A

      Wella Professionals BLONDOR Multi Blonde Powder + Color Touch Emulsion 4% + Koleston Perfect Pastel 1.9%

    • Formula B

      MAGMA by BLONDOR /89 + MAGMA by BLONDOR /17 + Koleston Perfect Developer 6%

    • Formula C

      ILLUMINA 8/13 + Color Touch Emulsion 4%

    7

    Continue to the side sections and then to the top circle until the entire head is complete.

    • Formula A

      Wella Professionals BLONDOR Multi Blonde Powder + Color Touch Emulsion 4% + Koleston Perfect Pastel 1.9%

    • Formula B

      MAGMA by BLONDOR /89 + MAGMA by BLONDOR /17 + Koleston Perfect Developer 6%

    • Formula C

      ILLUMINA 8/13 + Color Touch Emulsion 4%

    8

    Develop until an underlying orange/yellow pigment is revealed. Shampoo, neutralize and dry the hair completely, then section hair as shown.

    • Formula A

      Wella Professionals BLONDOR Multi Blonde Powder + Color Touch Emulsion 4% + Koleston Perfect Pastel 1.9%

    • Formula B

      MAGMA by BLONDOR /89 + MAGMA by BLONDOR /17 + Koleston Perfect Developer 6%

    • Formula C

      ILLUMINA 8/13 + Color Touch Emulsion 4%

    9

    Take fine, ½-centimeter spacing and apply Formula B in the front sections with a V-shape brush stroke.

    • Formula A

      Wella Professionals BLONDOR Multi Blonde Powder + Color Touch Emulsion 4% + Koleston Perfect Pastel 1.9%

    • Formula B

      MAGMA by BLONDOR /89 + MAGMA by BLONDOR /17 + Koleston Perfect Developer 6%

    • Formula C

      ILLUMINA 8/13 + Color Touch Emulsion 4%

    10

    Apply Formula C in between the foils and to all remaining hair, paying attention to keep the formula away from the root area you created in steps 2 and 3. 

    • Formula A

      Wella Professionals BLONDOR Multi Blonde Powder + Color Touch Emulsion 4% + Koleston Perfect Pastel 1.9%

    • Formula B

      MAGMA by BLONDOR /89 + MAGMA by BLONDOR /17 + Koleston Perfect Developer 6%

    • Formula C

      ILLUMINA 8/13 + Color Touch Emulsion 4%

    11

    Process, shampoo, neutralize and get ready to style.

    • Formula A

      Wella Professionals BLONDOR Multi Blonde Powder + Color Touch Emulsion 4% + Koleston Perfect Pastel 1.9%

    • Formula B

      MAGMA by BLONDOR /89 + MAGMA by BLONDOR /17 + Koleston Perfect Developer 6%

    • Formula C

      ILLUMINA 8/13 + Color Touch Emulsion 4%

    12

    To style, first apply Wella Professionals EIMI Shape Me 48-Hour Shape Memory Hair Gel to towel-dried hair. Use a couple of medium round brushes and blow-dry to create a strong bend in the hair, leaving one hair brush in the hair to cool as you work through each section.

    • Formula A

      Wella Professionals BLONDOR Multi Blonde Powder + Color Touch Emulsion 4% + Koleston Perfect Pastel 1.9%

    • Formula B

      MAGMA by BLONDOR /89 + MAGMA by BLONDOR /17 + Koleston Perfect Developer 6%

    • Formula C

      ILLUMINA 8/13 + Color Touch Emulsion 4%

    13

    Apply EIMI Perfect Me Hair BB Lotion, then use the Wella Style to create a soft bend in the hair for added texture and movement while adding delicate shine and protecting the hair.

    • Formula A

      Wella Professionals BLONDOR Multi Blonde Powder + Color Touch Emulsion 4% + Koleston Perfect Pastel 1.9%

    • Formula B

      MAGMA by BLONDOR /89 + MAGMA by BLONDOR /17 + Koleston Perfect Developer 6%

    • Formula C

      ILLUMINA 8/13 + Color Touch Emulsion 4%

    14

    Finished look

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