2023 Hairstyling: 11 Trends You Need To Know
11 Styling Trends Clients Will Request in 2023
Imagine if you could ask your fave celebrity stylists what their trend predictions are for 2023. Well, we did you a favor and got the insider scoop from our industry besties on the looks clients will request this year. What did we find? Glamorous blowouts, snatched updos, fluffy texture and tributes to the ’90s—and we’re in LOVE!
Keep scrolling to see every inspo picture and trend breakdown for 2023—plus, all the pro tips you need to get the looks.
1. Straight & Sleek
When we asked SexyHair Brand Ambassador and celebrity stylist Danielle Priano (@daniellepriano) what she thought would be huge for styling in 2023, she said sleek straight looks will be taking over! Andrea Henty (@andreahenty), Beverly Hills salon owner and Founder of Line One Hair, agrees that straight, glossy hair will be a common request in 2023: Obviously, if “Wednesday” star Jenna Ortega and artist Camila Cabello are sporting this sleek look.
Photo Credit: Instagram via @daniellepriano using SexyHair
Photo Credit: Instagram via @claytonhawkins using SexyHair, Living Proof, Tangle Teezer
Photo Credit: Instagram via @jennychohair
Photo Credit: Instagram via @patrickta // @dimitrishair
Up Next: How To Achieve Dixie D’Amelio’s Sleek Blowout With Laura Polko
2. Slicked-Back Styling
The perfect style for any occasion: Whether you pull the rest of the hair up or leave it down, this style can be worn to walk the red carpet or to run errands alike.
The key to this look? “Pulling the hair back at the eye line to make sure it complements the face,” Gigi and Bella Hadid’s go-to stylist and Aquage Celebrity Ambassador Laura Polko (@laurapolko) told us. Want to learn from the best? Click here for Laura’s step-by-step guide to Dixie D’Amelio’s spiky, sleek look from the 2022 MTV VMA’s with Aquage!
Photo Credit: Instagram via @laurapolko
Photo Credit: Instagram via @gregoryrussellhair
Photo Credit: Instagram via @andrewfitzsimmons
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Learn how to create IG-worthy styles with the help of @natalieannehair on BTC University!
3. Ribbons & Bows
This year, we’re seeing a switch from ’90s accessories to balletcore bows. Tying together a mix of braids, buns and ponies, this accessory is the perfect way to add a touch of cute to any look. Bumble and bumble Ambassador and celeb stylist Erickson Arrunategui (@erickinvisible) predicts that in 2023, clients are ready for “more glam and fun.” Cue: ribbons and bows to go with any style.
Photo Credit: Instagram via @erickinvisible
Photo Credit: Instagram via @wolfiecindy
Photo Credit: Instagram via @tinx
Photo Credit: Instagram via @jessieandrews
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4. Glam Blowouts
The 2022 blowout craze is continuing straight into 2023 with no signs of stopping. That’s right: Lots of volume, tons of texture and all the glam you could ask for. According to Denver-based salon owner and BTC Team Member Mick Lewis (@hairbymickk), 2023 is the year for soft movement. “Pull out your round brush and put away the curling iron,” Mick told us, adding that “this is going to be huge in 2023.”
Celebrity stylist Sally Hershberger (@sallyhershberger) agrees: “This year is all about soft, low-effort hair! Hair styled with soft bends to give it that natural, wavy look will be super trendy.” To prepare for this request, here are five round brush cheats for blowouts that last.
Photo Credit: Instagram via @hairbymickk using Dyson Hair Pro, Bio Ionic, Truss Professional
Photo Credit: Instagram via @jstayready_
Photo Credit: Instagram via @anderrateliehair
Photo Credit: Instagram via @alexander_armand
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5. ’90s Supermodel Blowouts
We’re leaving some hair trends behind this year—but one is here to stay: The ’90s supermodel blowout. With an influx of clients using rollers, hot brushes and TikTok tutorials to create Cindy Crawford-worthy volume at home, show them their blowout comes from your chair.
“’90s aesthetics are still standing strong in 2023,” Ulta Beauty Pro Team Member and Authentic Beauty Concept Brand Advocate Justin Toves-Vincilione (@happyjustin) told us, adding that, “There’s nothing more ’90s than layers!”
Before you scroll, here’s your styling cheat sheet to prepare for client requests:
- Blowout Guide: Pro Tips For Rollers, Round Brushes & Pin Curl Sets
- Here’s How @andrewfitzsimmons Preps A Long-Lasting Blowout
- How To Choose Rollers For Any Hair Type
Learn how Justin went viral for teaching the trendy butterfly cut—plus, four styling secrets to bring layers to life!
Photo Credit: Instagram via @ahappyjustin using Authentic Beauty Concept and ARC™ Scissors Paragon II
Photo Credit: Instagram via @laurapolko
Photo Credit: Instagram via @salihtunbulofficial
Photo Credit: Instagram via @ashleenormanhair
Photo Credit: Instagram via @aprilscotthair
Photo Credit: Instagram via @matildadjerf
Get the shears used by celebrity stylists Sally Hershberger, Chris Appleton and Vladimir Sarbashev—click here!
Up Next: 4 Hacks To Avoid Stiff, Crunchy Red Carpet Waves
6. Fluffy Texture
Think of this style as the glam blowout’s eccentric, more fun cousin: It’s even more voluminous, more textured and super fluffy. Zendaya’s stylist Taije Simon (@lovetaije) predicts that, “2023 will be all about effortless hair, but with a lot of effort!” Think: curated curls, fluffy blowouts and extra silky straight hair.
Want to freshen up your styling skills? Read this guide to create big, bouncy blowouts on any hair texture.
Photo Credit: Instagram via @lovetaije
Photo Credit: Instagram via @hairjunkierandy
Photo Credit: Instagram via @naeemahlafond
Photo Credit: Instagram via @jhair_stylist using Wella Professionals
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7. Soft Waves
Soft waves are the effortless style we love as they appear on red carpets everywhere (AKA—we can’t stop thinking about Sadie Sink’s soft glam waves from the 2023 Critics’ Choice Awards!) Moroccanoil® Global Color Ambassador Greg Gilmore (@greg_gilmore) told us that in 2023, “We will see more loose curls similar to beach waves, but more dragged out with the iron. Just enough to give straight hair a little ripple of movement.”
Photo Credit: Instagram via @dimitrishair
Photo Credit: Instagram via @hirohair
Photo Credit: Instagram via @jstayready_
Photo Credit: Instagram via @claytonhawkins using Living Proof
Related: Create Loose Waves With Subtle Softness—Read These 3 Tips!
8. Spiky, Snatched Updos
“Fun styling is going to be a big part of what we can anticipate in this upcoming year,“ Wella Professionals Brand Ambassador Briana Cisneros (@brianacisnerois) told us. Although spiky updos were huge last year, they will continue to be a big request in 2023. Want to freshen up your technique? Click here to learn how to snatch a ponytail from Andrew Fitzsimmons, the Kardashians’ go-to stylist!
Photo Credit: Instagram via @hairwithlinda
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9. Wet Texture
Want to turn heads this year? Nothing makes a statement like sleek, wet texture: Just look at Nicole Kang’s glossy updo from the Unforgettable Gala by celeb stylist Graham Nation (@grahamnation). Adding this texture to any look can take it from simple to stunning, so click here to learn how to create wet texture from Lizzo’s red carpet stylist Shelby Swain (@theshelbyswain).
Photo Credit: Instagram via @grahamnnation
Photo Credit: Instagram via @naeemahlafond
Photo Credit: Instagram via @hairbyruslan
Photo Credit: Instagram via @alexachung by @georgenorthwood
10. Dramatic Side Parts
“The days of the middle part versus side part drama are over,” according to Justin Toves-Vincilione (@happyjustin). Dramatic side parts are smooth, snatched and can adorn basically any style. “This look will complement half-up half-down styles, high ponytails, glam waves and pretty much any other Instagrammable hairstyle,” Justin explained.
Get ready for this client request with the help of BTC Team Member Alexandra Wilson (@alexandralee1016)—click here to step up your styling game!
Photo Credit: Instagram via @kellonderyck
Photo Credit: Instagram via @hairbyruslan
Photo Credit: Instagram via @brittsully
Photo Credit: Instagram via @dsrhair
Photo Credit: Instagram via @salsalhair
Photo Credit: Instagram via @cynthiaglam
Photo Credit: Instagram via @jstayready_ on @ryandestiny—get his fave products below!
- To prep the hair, cleanse with Joico Defy Damage Shampoo and Conditioner.
- Use Joico Heat Hero Glossing Thermal Protector for heat protection and shine.
- Lock in the style with Joico Power Spray.
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11. Wispy Fringe
Half of what our clients love about their inspo pics is HOW the haircut is styled. And while curtain bangs have been trending for a while, clients will opt for a more gentle, wispy look a la Jane Birkin.
Ulta Beauty Pro Team Member and Matrix Global Artistic Director Michelle O’Connor (@michelleoconnorbeauty) predicts that styles will “pay homage to the ’90s and a little bit of the ’70s—where the hair feels and looks a lot softer and a little bit more glamorous.”
Australian hairstylist Shannon Williams (@shannonjjwilliams) agrees that “wispy fringe is making a comeback,” so it’s time to freshen up your skills with four blowout tips to style this trend—click here!
Photo Credit: Instagram via @daniellepriano
Photo Credit: Instagram via @laurapolko
Photo Credit: Instagram via @dimitrishair
Photo Credit: Instagram via @gregoryrussellhair
Up Next: 3 Cutting Techniques For Texturized Fringe
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