Photo courtesy of Aveda, Chelsie Lopez
Formulas
Aveda Congress Through Editor Eyes: Here's What Really Happened
8 Highlights You May Have Missed At Aveda Congress Aveda hosted their first in-person Congress in five years in September. The event took place in Aveda's hometown Minneapolis, Minnesota and celebrated the brands's legacy, sustainability practices and education efforts. Congress included a slew of mainstage demonstrations, empowering conversations, runway performances and technical breakout courses lead by Aveda's team of international educators. Oh, and as far as hair goes, nothing was off limits—there were storytelling braids, pastel hair colors, disconnected haircuts and extravagant editorial looks galore. If Aveda Congress is on your bucket list, here's a look at...
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