Articles > Styling Products > Monthly Launch List: February 2022
Last updated: February 23, 2022

Monthly Launch List: February 2022

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7 New Pro Beauty Products You Need To Check Out This Month!

We know you have your go-to products lined up, but when was the last time you tried something new? Before your faves were your faves, they were brand new options you needed to test out. It might be time to add something fresh to your arsenal this month, and we’ve got you covered with these new releases! From shampoos to serums and direct dyes, there’s something that’ll catch your eye below!



IGK Hair Extra Love Volumizing & Thickening Shampoo & Conditioner

Your clients with fine or thinning hair will love you for this one! This shampoo and conditioner duo adds volume and fullness to lifeless and limp hair. The shampoo controls oil production and thickens hair, while the conditioner uses oils to combat oxidative stress and seal in moisture. This is the perfect combo to give the girls the supermodel blowout they deserve—no matter the hair type!


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Aveda Overnight Serum

Clients won’t use a silk pillowcase? Give them a bond-building repair serum that helps prevent friction-related damage and improves appearance OVERNIGHT. The formula is lightweight and fast-absorbing, so clients don’t have to wake up to greasy strands. Stock your retail shelves on February 27!


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#mydentity @guy_tang #More2Me Direct Dye Shades

If you’ve been coveting new semi-permanent hair color to try, you’re in luck! @guy_tang has added four Valentine’s Day-inspired shades to his Direct Dye line—LoverBoy and Heart Breaker to the VIBRANT PASTEL collection and Titanium Shield™ and Night Warrior under Super Power™. Don’t wait! Call in your favorite vivid hair model ASAP.



Davines LOVE Smoothing Instant Mask & Perfector

Say goodbye to frizz with these two new products from Davines’ LOVE Smoothing Collection—an Instant Mask and Perfector! The mask really is INSTANT. In 30 seconds, it quickly reduces unwanted volume for sleek and smooth hair. Follow it up with the Perfector to ward off humidity and protect strands from up to 446 degrees. 


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Oribe Refill Pouches

Looking for a sustainable option to keep at the backbar? Oribe has a solution for you! The brand just introduced Refill Pouches of their most popular shampoos, conditioners and hand wash so you don’t have to keep buying bottle after bottle. The pouches use 71 percent less single-use plastic waste than the standard bottle, plus reduce carbon transmissions during transport because of the compact packaging.


Currently, the pouches come in Gold Lust Repair & Restore Shampoo and Conditioner, Signature Shampoo and Conditioner, Beautiful Color Shampoo and Conditioner and Côte d’Azur Revitalizing Hand Wash.


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Want More Products? Check Out January’s Launch List!