How-Tos > Hair Color > Platinum With A Shadow Root
Last updated: October 05, 2018

Platinum With A Shadow Root

close formula
  • Formula A (lightener):

    Redken Flash Lift Lightening Powder + 20-volume developer

  • Formula B (lightener):

    Flash Lift Lightening Powder + 10-volume developer

  • Formula C:

    Redken Shades EQ 6N + 6T + Shades EQ Processing Solution

  • Formula D:

    Shades EQ 9V + 9P + 9T + Shades EQ Processing Solution

Obsessed doesn’t even begin to explain our feelings about this amazing platinum makeover by Erik Gutierrez (@hairerik), owner of AGENCE Salon in San Dimas, Calif. Erik’s work earned him a #ONESHOT nomination for Transformation Shot of the Year, and now we have his exclusive formula! Check it out.

 

Total chair time: 4 hours

Pricing: $325

 

Colorist: Erik Gutierrez
Manufacturer: Davines, @davinesnorthamerica; Hot Tools, @hottoolspro; Kevin Murphy; Oribe, @oribe; Redken, @redken

COLOR FORMULAS

  • Formula A (lightener):

    Redken Flash Lift Lightening Powder + 20-volume developer

  • Formula B (lightener):

    Flash Lift Lightening Powder + 10-volume developer

  • Formula C:

    Redken Shades EQ 6N + 6T + Shades EQ Processing Solution

  • Formula D:

    Shades EQ 9V + 9P + 9T + Shades EQ Processing Solution

Products Used

HOW-TO STEPS

  • 1

    Using Formula A, baby light the full head in foils, starting in the nape and working toward the front.

  • 2

    For any hair not in foils, paint just the ends with Formula B. Process for 25 minutes.

  • 3

    Rinse, shampoo and condition using Oribe Signature Shampoo and Conditioner. Towel-dry.

  • 4

    Apply a shadow root using Formula C. Process for 10 minutes, then rinse.

  • 5

    Tone using Formula D. Process for 8 minutes, then rinse.

  • 6

    To style, Erik applied Oribe Imperial Blowout Transformative Styling Crème and Davines Oi All In One Milk, then blow-dried the hair. He used a Hot Tools 1¼ inch Marcel Iron to create soft waves and finished with Oribe Dry Texturizing Spray and KEVIN.MURPHY POWDER.PUFF.  

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