Silver Platinum
We live for #ONESHOT nominee Jack Martin’s (@jackmartincolorist) incredible platinum transformations—and this one’s one of our favorites. Jack spent 8 hours (he likes to take his time, never using heat and monitoring the lift every five to 10 minutes) turning these brassy, grown out locks into a beautiful, icy silver. Here’s how.
Total chair time: 8 hours
COLOR FORMULAS 
Products Used
HOW-TO STEPS
Apply Formula A to Level 1 regrowth, starting ½-inch from the roots, and to orange areas.
Process for about 60 minutes, then rinse, dry and bleach the roots and ends with Formula B, processing for 40 minutes. Check on the hair about every 10 minutes to make sure there’s no damage.
Rinse and apply Olaplex No.2, and process for 20 minutes.
Rinse, dry and apply Formula C to the roots to achieve a shadow root, then Formula D to the rest of the hair, and process for 40 minutes.
Shampoo, cut and style with a round brush.
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