TREATMENTS/ MASKS ARTICLES
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Wash & Go’s: How To Simplify Defined, Bouncy Curls
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Want Defined, Frizz-Free Curls? Meet OLAPLEX’s Groundbreaking Treatment
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How To Offer The OLAPLEX Add-Ons Your Clients Will WANT
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Dry or Weak Hair? 4 Key Tips To Strengthen Your Strands
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3 Pre-Appointment Steps To Prepare Your Client For A Chemical Service
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Are You Switching Haircare For Cold Weather Months?
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BTC’s Editors Tried This New Customized Hair Treatment. Here’s What Happened.
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Dear Colorists, Do You Enforce A Healthy Hair Policy?
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Stop Skipping This Step In Your Color Formulations
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Upgrade Your Barbershop From Cuts & Shaves To Overall Wellness
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15-Minute Color Lock & Smoothing Add-On
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3 Ways Aquage’s Rebrand Is Saving Our Oceans
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The Instant Blonde Treatment That Will Make You Hundreds
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You’re Using K18 Wrong: Here’s What You Need To Know
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An Inventor of Olaplex Launches New Bond-Building Innovation
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Dear Clients, 4 Haircare Myths Debunked
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Clarifying Vs. Chelating: What You Need To Know
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3 Steps To Properly Cleanse Curls & Coils
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Fine Hair: Do You Know How To Handle It?
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5 Tips For A Personalized, Lived-In Shag
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5 Cutting Tips For Perfectly Soft Bobs & Lobs
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IN-SALON PRESCRIPTION HAIRCARE…WHAT?!
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Blonding + Bonding Treatments: Read This If You’re A Hairdresser
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GLAZING: 4 Reasons To Add Clear To Your Gloss Formulas
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