How To Offer The OLAPLEX Add-Ons Your Clients Will WANT

How to Offer the Hair Treatments Your Clients Actually Want

More often than not, your clientele will be familiar with OLAPLEX products or at least recognize the brand’s name as a salon luxury go-to. So…why aren’t we leveraging this?! 

It’s easy (and efficient) to sell something you and your clients believe in. If you’re having a hard time getting a consistent “yes” for add-on treatments, stop beating around the bush. Speak to your clients by offering them products they know and want to be part of. 

In this article you will learn:

• The add-on services that your clients can understand and easily say “yes!” to
• How to reframe the way you offer and think about asking for additional time and money from clients
• Fast ways to incorporate an add-on service into your already-scheduled appointment time

#1. A Curly Hair Add-On That’s Not “Another Moisture Mask”

Curls need moisture, we get it—and so do your clients! Set your add-ons apart from everything clients are hearing on social media by offering more than a conditioner or leave-in treatment.

Curly hair specialist Monica Cher (@hairbymonicacher) talks about restoring her clients’ strands from the inside out using OLAPLEX No.1 The Bond Multiplier. “Environmental damage is a real thing, If your client sees a lot of sun or consistent UV rays, their hair is probably dry and not styling well,” she explains. 

Here is Monica’s at-the-bowl treatment for her active client with dry hair:

• Prior to shampooing, she applies OLAPLEX No. 1 Bond Multiplier and No. 2 Bond Perfector at the bowl. “Allow this to sit in a cap for just 15 minutes,” she adds.
• Then to shampoo, Monica uses No.4 Bond Maintenance Shampoo because, “It suds up so well the first time you really don’t ever need to do a second shampoo,” Monica explains. 

• To end the treatment, she uses No. 5 Bond Maintenance Conditioner. Option to leave this on a few additional minutes for extra moisture retention. 

That’s it! A fast add-on for curly clients that won’t leave their head hanging in a shampoo bowl waiting for a treatment to soak through their curls. Watch Monica’s quick demo process below:

When’s the last time you browsed OLAPLEX’s newest products? Shop here!

#2. Shampoo Treatments WITHOUT Color Deposit For Red-Haired Clients

If you don’t personally know the struggle of shampooing red hair at home, consider your stain-free shower lucky. We can promise you that your red-haired clients have enough depositing products and crave a simple (mess-free) color protection routine.

Balayage specialist Karla Leschitz (@kl.hairartist) shares her go-to shampoo and conditioning regime for red hair is OLAPLEX No. 4 Bond Maintenance Shampoo and No.5 Bond Maintenance Conditioner.

Here’s how to reframe offering retail products as at-home treatments:

• Reframe an add-on to a retail sale: “If you want to take the shampoo and conditioner I used on you home today, you won’t need to worry about extra color protection treatments.” 
• Mention the benefit of taking home product without the sales pitch: “I’ll see you back in six weeks for your color refresh. If you want to avoid another appointment before then, I can send you home with the OLAPLEX shampoo and conditioner I used today…”
• Speak to what you KNOW they want: “The shampoo and conditioner I used today is a color care treatment without any red dyes if you want to take some home…”
• Use simple hint drops throughout the appointment instead of in one breath at checkout: Karla says, “OLAPLEX No.4 and No.5 is color safe, helps add shine and manageability while reducing frizz. Plus, it smells amazing!”

#3. The Current Breakdown of OLAPLEX Products Your Favorite Stylists are Using

We’ll keep you in-the-know with this quick breakdown. Whether you’re currently retailing OLAPLEX or considering a change-up to the new systems—here’s what stylists are using.

Instagram-loved stylist Samantha Harman (@samanthasbeautyconfessions) shares her list of products she’s consistently using on clients and why:

1. OLAPLEX No.1 Intensive Bonding Treatment: 

• Strengthens and rebuilds hair bonds
• Jumpstarts hair repair for any hair type
• Boosts the efficiency of No.3 Hair Perfector

2. OLAPLEX No. 3 Hair Perfector:

• Reduces breakage
• Repairs and protects deep within each hair strand
• Can be layered and mixed throughout the OLAPLEX haircare line

3. OLAPLEX No. 4 Bond Maintenance Shampoo and No. 5 Bond Maintenance Conditioner: 

• Available in liters for easy backbar accessibility
• Leaves hair looking healthier, softer and shinier with one wash
• Reduces frizz, breakage and split ends

 

 

 

 

 

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A post shared by SAMANTHA HARMAN | HAIRSTYLIST | PODCASTER | EDUCATOR (@samanthasbeautyconfessions)

Try out Samantha’s recommendations and more by shopping the new and signature products from OLAPLEX!