4 Reasons Hair is Breaking & Shedding (That Have Nothing To Do With Lightener)

If Your Client’s Hair Still Snaps Despite Good Care, This Might Be the Missing Link You’ve ruled out bleach. The formulas are clean. The tension’s perfect. The hair should be holding up—but it’s shedding at the bowl, snapping at the ends and falling flat before you finish styling. It looks healthy, but it’s not acting like it.   If you’ve ruled out lightener, it’s time to look deeper. Below, Redken Ambassador John George III (@johnwgeorge) shares four unexpected causes of breakage and how to fix them.   1. Moisturizing Treatments Might Be Making Dryness Worse If the hair...