Major Platinum Makeover by Justin Anderson

HOW-TO STEPS

• 

  

  

  • Formula A (lightener)

    Redken Up to 7 De-Dusted Lightener + 40-volume developer + Olaplex No.1

  • Formula B (lightener on midshaft to ends)

    Up to 7 De-Dusted Lightener + 30-volume developer + Olaplex No.1

  • Formula C (root gloss)

    Wella Professionals Color Charm Liquid Toner T18 + Redken Pro-oxide Cream Developer 20-volume developer

  • Formula D (roots)

    Redken Shades EQ 9N + 9V + Shades EQ Processing Solution

  1

  Before

• 2

  Section the hair into four. Then, apply Formula A, saturating the ends first and working your way up the midshaft. Pro Tip: Leave out the roots until later in the process because they will lift quickly from scalp heat.

• 3

  Put on a processing cap and have her sit under the dryer for 10 minutes. “Always remember that Olaplex will slow down the bleach,” shares Justin.

• 4

  Pull the hair out of the heat and saturate again, applying Formula A.

• 5

  Once the midshaft and ends have lifted to “canary yellow,” apply Formula A on the roots (at the bowl!), and process. Then, wash the hair.

• 6

  Blow-dry the hair. Apply Formula B on the midshaft and ends.

• 7

  Place cotton in between the roots for protection. Process under the dryer until the hair is a pale yellow, then wash.

• 8

  Apply Formula C to the roots only and work quickly. The toner should process for 5 minutes in total, so, after 3 minutes, run Formula C through to the ends. Process for 2 more minutes, then rinse.

• 9

  Then, apply Formula D to the roots only. Process for 10 minutes. “Leave the ends raw and blonde”, shares Justin. Then, rinse.

• 

  

  

  • Formula A (lightener)

    Redken Up to 7 De-Dusted Lightener + 40-volume developer + Olaplex No.1

  • Formula B (lightener on midshaft to ends)

    Up to 7 De-Dusted Lightener + 30-volume developer + Olaplex No.1

  • Formula C (root gloss)

    Wella Professionals Color Charm Liquid Toner T18 + Redken Pro-oxide Cream Developer 20-volume developer

  • Formula D (roots)

    Redken Shades EQ 9N + 9V + Shades EQ Processing Solution

  10

  Finished Look