dpHUE Raises Commission To 50% To Help Out Colorists
dpHUE Raises Commission From 35% to 50% To Help Pro Colorists
In an effort to help industry pros who are struggling financially during the coronavirus pandemic, dpHUE announced it’ll raise commission from 35 percent to 50 percent for all colorists who place client orders through its free dpHUE Pro App. They’ll also ship orders directly to your clients for free!
“When the quarantine mandates set in, I watched my entire community of haircolorists suddenly unable to earn money while their clients started freaking out about root growth. I quickly recognized my app could be one source of revenue for colorists, with our Root Touch-Up Kit as the perfect product for them to recommend to their clients,” states celeb colorist and dpHUE Co-Founder Justin Anderson (@justinandersoncolor). “I spoke to Donna [Pohlad, dpHUE Co-Founder], and we immediately raised the commission from 35% to 50%, which is unprecedented.”
After announcing the commission increase through Justin’s and dpHUE’s social media platforms on March 20, the response was immediate. The number of app users has skyrocketed and is continuing to grow.
“Our daily sales increases via the app have been exponential since March 19,” notes Mark Ferdman, dpHUE Chief Marketing Officer. “We are encouraging all customers to place orders through their colorists. Pricing is the same to them, but their colorists earn 50% of the sale. We are paying out unprecedented commissions to colorists and we hope to continue to see that increase.”
“It’s always been our mission at dpHUE to partner with professional haircolorists. We want to assure them that our color maintenance solutions will keep their clients happy, feeling confident and keep their hair condition and color looking great until their next salon visit,” says Donna Pohlad, dpHUE Co-Founder. “It’s been heartwarming to receive the testimonials that we have from the salon community and knowing that they trust us during this difficult period. We’re looking forward to the moment when they can get back behind their chairs!”
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