Product Announcements > BORATO® Collection
May 26, 2017

BORATO® Collection

Get the biggest, boldest hair yet with the BORATO® volume & lift collection from SEVEN® haircare. Powerful antioxidants increase strength and shine while delivering elegant, amplified body.

The collection includes:

  • BORATO® VOLUME shampoo & conditioner: A cleansing and conditioning set that creates full, touchable body and bounce. The set is infused with hydrolyzed quinoa protein, a lightweight, perfect protein which is a rich source all eight essential amino acids. With film-forming action for greater repair and damage protection, hydrolyzed quinoa volumizes limp hair without roughing up the cuticle or sacrificing hydration and shine.
  • BORATO® BOOST spray: A light-hold spray to increase shine and volume from root to end while leaving hair soft and light. Contains hydrolyzed wheat protein, a gentle protein that has been broken down by hydrolysis into smaller units so that it may penetrate the hair shaft and adhere to gaps in the cuticle. It not only strengthens hair, but moisturizes as well, lessening the risk of “over-proteinization.”
  • BORATO® FIBRE matte paste: A creamy, medium-hold paste for effortless root lift and soft matte finish on short and long styles. Incredibly versatile, massage FIBRE from nape to crown for root lift, or tousle into ends of a towel-dried bob and blow-dry for a shattered, rockstar finish.
  • BORATO® MOUSSE foam: A light styling foam to create weightless styles, add shine and volume, and provide touchable dimension to curls. Creamy, moisturizing and dense, this mousse gives unparalleled volume with luxurious movement.
  • BORATO® BEACH spray: A texturizing spray made with sea salt to create irresistible, sexy “day-at-the-beach” hair. Beyond beachy waves, this spray is great for giving grip to an updo. It locks in pins and helps keep a breezy style in place all day.

For more information, visit 7haircare.com.

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