Product Announcements > Flat Irons > ghd platinum Flat Iron
Last updated: June 01, 2017

ghd platinum Flat Iron

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ghd introduces its best-ever styler, ghd platinum™, a groundbreaking new flat iron designed to deliver ultimate styling results and hair that is healthier, stronger and shinier. Developed by scientists at ghd’s in-house R&D facility in Cambridge, England, ghd platinum is scientifically proven to:

• reduce hair breakage by more than 50%
• increase shine by 20%
• maintain the integrity of your clients’ color 2x longer

Featuring ghd’s patented tri-zone technology and a revolutionary and patented wishbone hinge, ghd platinum delivers ultimate styling control and allows you to straighten, curl and style even the most challenging of hair in just one stroke, creating gorgeous, shiny, healthy-looking styles that last longer.

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