Warm, Cinnamon Brunette
By Greg Gilmore
Photo Credit: Instagram via @greg_gilmore
Repeat after us: This year is about WARMTH! No longer a taboo shade or unwanted hue, clients are embracing the warmth and we couldn’t agree more. Even better—this trend is PERFECT for clients with a darker starting level! So when Celebrity stylist and Moroccanoil® Global Color Ambassador Greg Gilmore (@greg_gilmore) created this look for actress Skai Jackson and we immediately reached out for the deets! Keep scrolling for his full formula breakdown, pricing strategies and when (if at all) you should fill the hair! Who is the ideal client for this look? “This is the perfect...