How "Heated Rivalry" and "Off Campus" Turned Hockey Hair Into 2026's Biggest Men's Trend
Bro flowโoften referred to as hockey hairโis having a moment. Thanks to the popularity of hockey-inspired shows like โHeated Rivalryโ and โOff Campus,” longer men’s hair with movement, texture and a lived-in finish is finding a new audience beyond the rink. “I think people are responding to how effortless and authentic these styles feel,” says celebrity menโs groomer Aika Flores (@by.aikaflores). “After years of very polished, tightly controlled grooming, there’s a shift toward hair that has personality, movement and individuality.” Save these inspo photos of Aika’s clientele, playing TV’s most-talked-about star athlete: Hudson Williams | Photo Credit: Instagram via @by.aikaflores (more…)
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Celebrity Stylists
Paul Mitchell and Paris Hilton Introduce "Stay Golden" Blonde Campaign
The New Multi-Platform Campaign Spotlights Modern California-Inspired Blonde Hair Through Professional Color, Care and Styling Paul Mitchell and Global Ambassador Paris Hilton have launched โStay Goldenโ, a new campaign inspired by modern blonde hair, California style and professional performance across color, care and styling. “The campaign feels very golden, glowy, and nostalgic in the best way. The hair is soft and voluminous and super shiny, very LA. It captures that effortless glam that feels both natural and alluring,โ says Paris. โAnd it was so fun to incorporate palm trees and the beach into the setting. It means so much to (more…)
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Celebrity StylistsBarbara Palvin's Glossy Cannes Film Festival Blowout
Barbara Palvinโs glossy blowout at the 2026 Cannes Film Festivalย was all about soft structure, reflective shine and soft movement. Created by Moroccanoilยฎ Global Ambassador Owen Gould (@owengould), the look paired a smooth, polished finish with airy softness inspired by Carolyn Bessette Kennedyโs understated glamour. โBarbaraโs look was very Carolyn Bessette Kennedy, so I wanted the hair to feel expensive, touchable, and ultra polished without ever looking too โdone,โโ Owen shares. โThe key to this kind of blowout is creating movement and shine while still keeping the hair soft and effortless,” Owen shares. During styling, he focused on lightweight moisture, smooth (more…)
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Celebrity StylistsKylie Jenner's Sculpted Met Gala Curls
A sculpted, sleek-to-undone style defined Kylie Jennerโs 2026 Met Gala hair, created by celebrity hairstylist Iggy Rosales (@hairbyiggy). The look features a polished root that transitions into softly unraveled, face-framing piecesโbalancing structure with movement. โWe wanted the hair to feel like it exists in that in-between spaceโpolished but unraveling, intentional but almost accidental,โ Iggy shares. Using Kenra Professional, he set the hair, then brushed and sculpted it to create control at the root while keeping the ends soft and airy. The result is a high-fashion finish that holds its shape without stiffness. Scroll down for the full product lineup and (more…)
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Celebrity StylistsTate McRae's Long, Brushed-Out Curls
Long, brushed-out curls with soft movement defined Tate McRaeโs 2026 Met Gala look, styled by celebrity hairstylist Chad Wood (@chadwoodhair) using K18 Hair products. The finish is polished but effortless, with a loose bend through the lengths and airy volume that keeps the shape soft and touchable. The look builds on her โGolden Melt Blondeโ color by Matt Rez (@colorbymattrez), Paul Mitchell Global Color Artist and epresโข Global Celebrity Colorist and Vice President of Artist Development, with styling focused on enhancing natural texture while expanding the shape. Diffusing, alternating curling iron work and brushing out the pattern created that soft, (more…)
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