Articles > News > The BTC #Squad Spills It All: Color Melts, Balayage & Going Platinum
Last updated: April 01, 2024

The BTC #Squad Spills It All: Color Melts, Balayage & Going Platinum

close formula
close formula
close formula
close formula
close formula

Premiere Orlando 2017 marked the official launch of BTC 2.0—a new magazine (click here to see it now!), a new website AND a new online educational platform just for hairdressers (check out BTC University here). So, of course, we had to celebrate with a lineup that was #SquadGoals, serving up nonstop education from some of the industry’s biggest names. The audience was packed, more than 4,000 magazines left the booth in the hands of attendees and you could feel excitement in the crowd!


See the new magazine now!


Explore our new website!


Check out BTC University!


Six incredibly talented artists—Jamie Sea (@prettylittleombre)Zach Mesquit (@platinum_perfection), Mark Bustos (@markbustos), Mustafa Avci (@mustafaavci) and Stephanie Brinkerhoff (@hairandmakeupbysteph)demoed the techniques they are best known for live for the BTC audience! You don’t want to miss these hot tips and techniques we snagged from the stage, so click through to get ALL the tips from every artist!


 See all the photos from the BTC booth!




3 Bold & Bright Balayage Tips From @prettylittleombre


Want more Jamie? Get her Balayage Badass series on BTC University!


@platinum_perfection’s 5 Tips For Perfecting Your Platinum




2 Quick Barbering Tips From Mark Bustos




Get The Look: Mustafa Avci’s Hollywood Waves


Get the full how-to for this iconic style and check out Mustafa’s Webinar!


Bridal Inspiration from Stephanie Brinkerhoff

Last (but certainly not least), Stephanie demoed a gorgeous, romantic braided upstyle on BTC’s own Quin Gable that will serve as MAJOR bridal inspiration this summer. We’ll let the style speak for itself…



Get more of Steph’s imperfectly perfect bridal updos and check out her webinar HERE