The 2026 BTC Show Aug 23-26 | Ft Lauderdale — LINEUP ANNOUNCED

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Formula
Formulas
  • Formula A:

    Alfaparf Milano BB Bleach High Lift 9 + 5-volume developer + 1/8 oz. Olaplex No.1

  • Formula B:

    Redken Shades EQ 7P + 7N + Redken Shades EQ Processing Solution

  • Formula C:

    BB Bleach High Lift 9 + 10-volume developer + 1/8 oz. Olaplex No,1

  • Formula D:

    BB Bleach High Lift 9 + 15-volume developer + 1/8 oz. Olaplex No,1

  • Formula E:

    Shades EQ 5N + 6T + Shades EQ Processing Solution

  • Formula F:

    Shades EQ 6N + Shades EQ Processing Solution

  • Formula G:

    Shades EQ 9AA + 9N + 8V + Shades EQ Processing Solution

Move your cursor across the image to reveal the transformation

Transformation: From Brassy to Rooty Blonde

Following an 8-month missionary journey, this client of BTC Team Member Jamie Park (@hairbyjpark) reached out after attempting THREE at-home box dye blonding sessions that turned out warmer than planned. Wondering how Jamie transformed brassy, compromised strands into a healthy rooty blonde? Keep scrolling for the detailed step-by-step breakdown of the process!   Total Chair Time: 6 hours (included a long consultation)   Pricing: $255. "I normally charge $85/hour for color corrections. Before anyone has shock over my price, let me tell you my reason," explains Jamie. "This girl devoted her year to Christ and came home to...

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