News > Events > Paul Mitchell’s New Colorways Contest Is Live
Last updated: August 02, 2023

Paul Mitchell’s New Colorways Contest Is Live

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Photo Credit: Instagram via @paulmitchellpro

JPMS announces its first annual  Colorways Hair Competition from August 1 to September 30, 2023. The contest celebrates their newly launched Colorways semi-permanent collection which includes nine intermixable shades—plus, a clear diluter for ultimate creative freedom. The new line, lead by Paul Mitchell’s Lead Brand Ambassador Fern The Barber (@fernthebarber), is formulated with shine-enhancing ingredients and offers superior color retention plus a conditioning shampoo base for quick (shampoo-free) rinsing. 

 

Photo courtesy of JPMS

 

How To Enter:

    1. Post your Colorways creation on Instagram between August 1 and September 30.
    2. Use the hashtag #PMColorYourWay and tag @PaulMitchellPro to be considered.
    3. Include the Colorways shades you used in your caption.
    4. Choose to create the look on a model or mannequin head.

 

 

The Prizes:

  • A Colorways 3-D crystal award.
  • Personalized virtual hair color class with Paul Mitchell’s Artistic Director of Pro Hair Color Colin Caruso.
  • The opportunity to help create a new Colorways shade.

 

Read more about the new Colorways launch lead by Fern The Barber.

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