Paul Mitchell Launches Complete Bond-Building System, Bond Rx

Meet Bond Rx: A Complete Bond-Building System With A 2-Step Professional Treatment

Break up with breakage during lightening and permanent color services with the NEW bond strengthening system from Paul Mitchell. The Bond Rx system contains a patented silicone-protein bond building technology that targets weak and damaged bonds. When activated by heat, it cross links them to restore strength and resilience to the hair fiber. 

Bond Rx comes with a 2-Step Professional Treatment that turns any lightening or permanent hair color service into a bond-strengthening treatment—without having to modify formulas or add processing time! And who doesn’t love to increase revenue behind the chair with an add-on service or standalone treatment?

Press play to meet the Bond Rx system:

Check out Paul Mitchell Trainer Savanna Smith (@mindfulhaireducation) demonstrate how to use Bond Rx in the salon:

 

 

 

 

 

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Plus, Bond Rx includes a transformative care system to maintain the bond at home and offers an 88 percent improvement in hair condition*. The at-home regimen includes the Bond Rx Shampoo, Bond Rx Conditioner and Bond Rx Treatment. Together, the complete Bond Rx System creates stronger, more resilient hair**.

Check out the benefits in the Bond Rx Conditioner:

 

 

 

 

 

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For more information, visit pro.paulmitchell.com.

*When used as a regimen

**When used in conjunction with the Bond Rx 2-Step Professional System