News > Events > Paul Mitchell® Opens Dreamhouse Doors With “World of Barbie™”
Last updated: April 26, 2023

Paul Mitchell® Opens Dreamhouse Doors With “World of Barbie™”

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Photo Credit: Instagram via @paulmitchell

Stylists: Live Out Your Barbie™ Dreams At This JPMS® Salon

C’mon, Barbie—let’s go party! The Paul Mitchell® Salon is partnering with World of Barbie™ to deliver a one-of-a-kind styling experience to Santa Monica, California. This life-size Barbie™ “Dreamhouse” gives visitors of all generations the chance to live out their doll dreams—including a glam salon complete with Paul Mitchell® professionals.


Embrace your inner Barbie™—get your ticket to the Dreamhouse today!


Try on Barbie‘s favorite looks at the JPMS® dream salon.

It wouldn’t be a day in the Dreamhouse without a fresh updo! On select days, ticketed guests can visit Paul Mitchell®‘s interactive salon for a “Barbiecore” makeover by brand pros. Paul Mitchell® products will also be sold on-site so attendees can recreate their look at home!


A look inside the Paul Mitchell® x World of Barbie salon with JPMS® Artistic Director Paula Peralta (@thepaulaperalta):

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Click here to get Barbie™-fied at the Paul Mitchell® x World of Barbie™ salon!


BTC Director of Influencer Marketing Haley Gable (@haleygable) tries on different hairstyles and colors at the interactive salon:



Take your new “Barbiecore” hairstyle on a Dreamhouse adventure.

Your new hairstyle has Barbie™’s stamp of approval. What’s next? Other must-see pop-ups in this exquisitely designed Dreamhouse include:


  • The Dreamhouse itself, complete with a patio, pool and walk-in closets filled with garments from decades of iconic Barbie fashion history
  • The Barbie camper van, where fans take the front seat
  • A TV studio that invites guests back into a world of their imagination on Barbie™‘s news set
  • A space center where visitors can board Barbie™’s space shuttle, interact with ground control and travel across space
  • A movie theater streaming classic Barbie content
  • A historical exhibit that displays the evolution of Barbie, her Dreamhouse and her various vehicles over the years


Haley takes a tour of the Barbie Dreamhouse:




Guests can also plan their salon trip to the Los Angeles Dreamhouse around these Barbie-approved events:


  • Pink Carpet Night: Guests wear their most glamorous Barbie™ fit for a night of dancing and high fashion fun. Upon arrival, guests will walk the Pink Carpet and be interviewed by an on-site reporter about their haute style.
  • Sips After Sunset: This recurring event invites guests 21 and older to an evening of DJ-driven music and fun cocktails hosted by special guest influencers.
  • Movie Days: On select days, guests can grab a seat in the theater and watch their favorite animated Barbie films.
  • Stay tuned for more!


Paula enjoys a day in the World of Barbie Dreamhouse:

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Tickets are $34 for adults and $26 for children with special discounts available.


For more information, visit

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