0
Formulas > Platinum Baby Blonde
July 9, 2018

Platinum Baby Blonde

platinum white blonde color formulas and haircolor application steps michael melody lowenstein @rossmichaelssalon pravana olaplex bellami hair
  • Starting/Natural Level

    Level 7 previously-lightened hair with 1 inch of regrowth and silver from mids to ends

  • Formula A

    PRAVANA Pure Light Crème Lightener + 20-volume developer + Olaplex No.1

  • Formula B

    PRAVANA Pure Light Crème Lightener + Zero Lift Creme Developer + Olaplex No.1

  • Formula C (toner)

    15g PRAVANA ChromaSilk Express Tones Pearl + 5g Violet + 1 tube of Clear + Zero Lift Developer

This is exactly what clients mean when they don’t want to see yellow! An all-clear white blonde just like this icy color from BTC Team Members Melody and Michael Lowenstein (@rossmichaelssalon). We are seriously in love with this cool and perfectly-toned haircolor, so we’re sharing all of the details below. Tap the beaker for the color formulas and keep scrollin’ to get the blonding steps to achieve this look!

 

Pricing: $100 hourly rate

Total Process Time: 4 hours

 

Who Did It

Colorist: Melody Lowenstein; Michael Lowenstein
Manufacturer: Olaplex, @olaplex; PRAVANA, @pravana

Products Used

COLOR FORMULAS

  • Starting/Natural Level

    Level 7 previously-lightened hair with 1 inch of regrowth and silver from mids to ends

  • Formula A

    PRAVANA Pure Light Crème Lightener + 20-volume developer + Olaplex No.1

  • Formula B

    PRAVANA Pure Light Crème Lightener + Zero Lift Creme Developer + Olaplex No.1

  • Formula C (toner)

    15g PRAVANA ChromaSilk Express Tones Pearl + 5g Violet + 1 tube of Clear + Zero Lift Developer

FORMULA STEPS

Before

 

1. Start by applying Formula A to the midshaft, avoiding 1/8 inch off the scalp (aka “the heat zone”) and applying a cotton strip on the line of demarcation. Then, continue to apply Formula A from mids to ends.

 

2. Once the midshaft has lifted to a bright gold-yellow, apply Formula A to the scalp.

 

3. Then, apply Formula B throughout the rest of the hair and process until desired all-over lift is achieved.

 

4. Rinse thoroughly and apply Olaplex No.2 for 15 minutes, then condition and rinse.

 

5. Apply Formula C to damp hair with a brush. Start applying to the root area and pull through the ends until complete saturation is achieved. Process for 20 minutes, then rinse thoroughly.

 

6. Blow-dry and style as desired!