Wella Professionals Brand Ambassadors at THE BTC SHOW 2019. From left to right: Romeu Felipe, Ryan Weeden, Briana Cisneros, Sonya Dove, Zach Mesquit and Christian Wood.
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What You Should Know About Coty's Plans to Sell Its Professional Beauty Brands
What You Should Know About Coty’s Plans To Sell Its Professional Beauty Brands Professional beauty brands including Wella Professionals, OPI and ghd may no longer be a part of Coty in the near future—but that shouldn’t worry professional hairdressers. Parent company Coty announced this month it would be focusing more on fragrance, cosmetics and skin care and is exploring the sale of the pro beauty business unit to pare down its brand portfolio and pay down debt. Selling the pro side of the business—as well as the company’s Brazilian operations—would help return excess cash to shareholders. The...
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