These 8 Color Formulas Are Pretty In Plum


- Starting Level:
Prelightened Level 7/8 babylights with 3 months of outgrowth
- Formula A:
Equal parts Wella Professionals Color Touch 5/66 + Color Touch 66/45 + a 1-inch strip of Wella Koleston Perfect /66 + Wella Color Touch Emulsion 1.9%
- Formula B:
Kenra Professional Kenra Color Creative Neon Fuchsia + Scruples Urban Shock Brights Berry Magenta + a few drops of PRAVANA ChromaSilk VIVIDS Wild Orchid

- Formula A (lightener)
Oligo Professionnel Extra Blonde + 40-volume developer + Olaplex No.1
- Formula B
Paul Mitchell PM Shines 6RV
- Formula C
Joico Color Intensity Magenta

- Formula A (lightener):
CHI Infra High Lift GB + CHI Color Generator 10-volume developer
- Formula B (color refresh):
CHI Ionic Shine Shades Liquid Color 6V + 8V + CHI Color Generator 10-volume developer
- Formula C (metallic color):
1½ oz. CHI Shine Shades 9S + 1 cap 1N + 10-volume developer

- Formula A (root touch up)
Schwarzkopf Professional BLONDME® Bond Enforcing Premium Lightener 9+ + 20-volume developer
- Formula B (soap cap)
20g Schwarzkopf BLONDME® Bond Enforcing Premium Lightener 9+ + 60g 7-volume developer + 10g clarifying shampoo
- Formula C (pre-toner on roots)
Wella Professionals Color Touch 7/89 + 0/68 + 0/88 + 6-volume developer
- Formula D (pre-toner on ends)
Wella Color Touch 7/89 + 8/81 + 10/81 + 0/68 + 6-volume developer
- Formula E (roots)
Pulp Riot Smoke + Noir
- Formula F (ends)
Pulp Riot Cupid + Blush + Jam + Velvet
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- Formula A
Redken Free Hand Blonde Idol Creamy Lightener + 40-volume developer + Olaplex No.1
- Formula B
Redken Color Fusion 3VR + 10-volume developer
- Formula C
PRAVANA Vivids Custom Blend Violet + Wild Orchid
- Formula D
PRAVANA Vivids Wild Orchid
- Formula E
PRAVANA Vivids Custom Blend Wild Orchid + Magenta + Red
- Formula F
PRAVANA Vivids Custom Blend Wild Orchid + Pink + Red
- Formula G
PRAVANA Vivids Custom Blend Magenta + Pink

- Formula A:
L’Oréal Effasol Color Remover + 30-volume developer + b3 Brazilian Bond Builder
- Formula B:
Joico Blonde Life + 20-volume developer + b3 Brazilian Bond Builder
- Formula C:
Joico Color Intensity Indigo + Lilac + Light Purple + Sky + Yellow + Amethyst Purple
- Formula D:
Pulp Riot Jam
- Formula E:
Pulp Riot Velvet
- Formula F:
Pulp Riot Cupid

These 8 Color Formulas Are Pretty In Plum
We can’t get enough of the rich, romantic trend that’s all over our Insta feeds—plum haircolor. There’s a shade of purple for everyone, whether your color-loving client is requesting a vibrant, magenta makeover or more subtle, wine-colored tones. That’s why we’ve rounded up these 8 color formulas that are seriously pretty in plum!
Sultry Cabernet
Deep Plum Balayage
Loving the deep purple colors you're seeing all over your feeds this season? Here's another one to inspire you, by colorist Justine Landfried (@thefaithfulblonde) of Trinity Salon in Fitchburg, Mass. Here's her color formula for this gorgeous hue!
Read moreViolet Metallic
This formula is proof that you don't always need a Level 10 starting point to create a smoky metallic shade! Here's how Farouk Systems International Artist Cynthia Diersen refreshed her client's already-violet color and blended in a smoky metallic hue at the same time. ...
Read moreSmoke-Infused Plum
Fall is the perfect time to give your metallic-loving clients darker, smoke-infused shades. We are seriously crushing on this sultry purple and smoky shadow root by Maryland-based stylist Jenn Shin (@thejennshin), so we’re sharing the deets on this vibrant haircolor!...
Read moreRich, Wine-Colored Balayage
Plums for fall? Absolutely. These rich, wine-colored tones add subtle ribbons of color for the ultimate dimensional haircolor. So, when Carolynn Judd (@styled_by_carolynn) shared this violet and magenta balayage on Insta, we had to get the deets.
Read moreFuchsia Color Melt
Rich Purple Balayage
Sometimes it requires a second session to nail the look your client has in mind. So when Julia Salemi's (@hairbyjulias) client came back for her follow-up appointment, Julia made sure to give her the vibrant purple hue she dreamed of.
Read moreSultry Cabernet
Deep Plum Balayage
Loving the deep purple colors you're seeing all over your feeds this season? Here's another one to inspire you, by colorist Justine Landfried (@thefaithfulblonde) of Trinity Salon in Fitchburg, Mass. Here's her color formula for this gorgeous hue!
Read moreViolet Metallic
This formula is proof that you don't always need a Level 10 starting point to create a smoky metallic shade! Here's how Farouk Systems International Artist Cynthia Diersen refreshed her client's already-violet color and blended in a smoky metallic hue at the same time. ...
Read moreSmoke-Infused Plum
Fall is the perfect time to give your metallic-loving clients darker, smoke-infused shades. We are seriously crushing on this sultry purple and smoky shadow root by Maryland-based stylist Jenn Shin (@thejennshin), so we’re sharing the deets on this vibrant haircolor!...
Read moreRich, Wine-Colored Balayage
Plums for fall? Absolutely. These rich, wine-colored tones add subtle ribbons of color for the ultimate dimensional haircolor. So, when Carolynn Judd (@styled_by_carolynn) shared this violet and magenta balayage on Insta, we had to get the deets.
Read moreFuchsia Color Melt
Rich Purple Balayage
Sometimes it requires a second session to nail the look your client has in mind. So when Julia Salemi's (@hairbyjulias) client came back for her follow-up appointment, Julia made sure to give her the vibrant purple hue she dreamed of.
Read more