KMS HAIR Evolves With New Dry Oil Hairspray Launch

Sustainable Formulas and a New Finishing Spray Mark the Next Step in KMS HAIR’s Evolution

KMS HAIR has updated their HairStay range with new formulas featuring upcycled tomatoes and reduced packaging material.

The full HairStay line now includes:

• HairStay Dry Oil Hairspray (new)
  
• HairStay Firm Finishing Hairspray
  
• HairStay Working Hairspray
  
• HairStay Anti-Humidity Seal
  
  

The newest addition, Dry Oil Hairspray (see below), offers a lightweight, touchable finish with up to 72 hours of frizz and humidity protection. Formulated for all hair types, the spray adds shine and moisture without weighing hair down, and can be used to define curls or smooth styles.

All products in the HairStay range are designed to help finish styles with hold and protection while maintaining a natural look. All formulas are vegan, PETA-approved and CO₂-compensated.

The updated range also introduces an ingredient sourced from tomato byproducts. After juice extraction, the leftover tomato peel, rich in antioxidants, is processed to help protect hair from UV rays and environmental stressors. According to KMS, this aligns with their sustainability goals and reduces waste in the production cycle.

This launch is part of KMS HAIR’s ongoing brand evolution, which emphasizes mix-and-match styling across hair types and textures through their TRIfinity Technology: START. STYLE. FINISH. The system is designed to build long-lasting styles with tailored combinations of products.

To learn more, please visit www.kmshair.com.