Meet the duo designed to help bring weak, stressed-out strands back to life. Joico K-PAK Reconstructing Shampoo and Conditioner work together to cleanse, rebuild and fortify breakage-prone hair gently—leaving it stronger, smoother, shinier and healthier-looking after just one use.
Powered by damage-seeking Keratin, protective guajava fruit extract, evening primrose oil and Joico’s SmartRelease Technology, this reconstructing system helps replenish lost amino acids, improve elasticity and protect against future damage from daily styling.
The shampoo delivers a rich, gentle lather without stripping fragile hair, while the conditioner targets damaged areas of the cuticle to help restore strength, softness and shine.
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Why stylists love it:
Gently cleanses damaged hair
Helps improve elasticity, strength and shine
Fortifies weak, breakage-prone strands
Helps protect against future damage when used as a system
Leaves hair smoother, shinier and healthier-looking
Certified PETA Global Animal Test–Free
For clients with damaged, overprocessed or fragile hair, this K-PAK duo is the at-home care routine that helps keep repair going long after they leave the salon.
Learn luxury blending and ombré techniques with Joico Global Brand Ambassador Larisa Love (@larisadoll) to create seamless, high-impact, low-maintenance color for your clients.
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