The 2026 BTC Show Aug 22-25 | Ft Lauderdale — LINEUP ANNOUNCED

Advertisement

beauty box summer leaderboard (2280 x 282 px) (2)
Luxury Brand Partners and Pulp Riot Announce Partnership
Formulas

Luxury Brand Partners and Pulp Riot Announce Partnership

Luxury Brand Partners, parent company to R+Co, V76 by Vaughn and Smith & Cult, recently announced its partnership with Pulp Riot, a new haircolor company from founders David and Alexis Thurston of Butterfly Loft and Butterfly Circus. The strategic alliance will bring a unique and creative color category to LBP’s group of artist-driven brands and expands Pulp Riot’s reach in professional salons.   “We feel that by combining our shared values, vision and goals, this new alliance will lead to a substantial and dynamic partnership," says Tev Finger, CEO of Luxury Brand Partners.   “Their passion for education,...

Read This Next

Advertisement

TBS Mainstage June 26 2026 LB