Curls
It’s not 2005 anymore. Today, more and more women are throwing out their flat irons and embracing their God-given texture. And whether perfectly polished or wild and unruly, there’s a curl for everyone.
Latest Stories
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WavesHow To Create a Subtle Ombré With the Olsen Dip Technique
A Rooty, Intentional Ombré That Looks Grown-In—On Purpose Blending brightness with rooty depth, the Olsen Dip is Bianca Hillier’s (@biancacolour) signature take on modern ombré—a soft, dimensional blend that looks grown-in on purpose. Inspired by Mary-Kate and Ashley Olsen’s undone glamour, this technique channels effortless cool without the upkeep. Consider this your sign: Ombré is having a major moment right now, and it’s one of the top trending hair colors. Known for her lived-in balayage approach, Bianca’s go-to technique combines seamless transitions with high shine and minimal brass. Keep reading for toning tips, smart placement strategy, her go-to cotton trick (more…)
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WavesHow to Wear the "Olsen Dip" Hair Trend Like It's 2005 Again
Undone Texture, Rooty Blonde—Olsen Twins Hair Is Back The Olsen twins defined 2000s boho—messy waves, rooty blondes and that lived-in cool that didn’t try too hard. Now their signature look, dubbed the Olsen Dip, is back. With clients asking for low-maintenance texture and color that grows out easy, recession hair is trending—and the twins did it first. Here’s how to make it work behind the chair, from color to cut to that perfectly undone finish. But first, let’s take a look back the hair that started it all: Photo Credit: Instagram via @marktownsend1 Photo Credit: Instagram via @marktownsend1 Photo Credit: (more…)
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WavesHow to Style Fall 2024's Biggest Haircut Trends
Styling Tips for Fringe, Layers & “It Girl” Bobs Fall is officially here and with it comes the season’s hottest haircut trends to embrace. This season, we’re claiming your clients’ most-requested cuts will include wispy face-framing layers, textured bobs and lobs, beveled “Old Money” bobs and XL long layers. Get ahead of the game and perfect styling each of these cuts with the below tips. 1. Wispy, Face-Framing Layers: How to Get Long-Lasting Hold The key to leveling up any face-framing cut is knowing how to style the layers to accentuate your client’s features and make sure they don’t fall (more…)
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WavesEurovision 2024: Meet the Hairdressers Styling the Song Contest Stars
The Eurovision International Song Contest 2024—aka “The Olympics of Song and Lyrics”—was recently hosted by Malmö, Sweden. With 2.3MM viewers tuning in for the Grand Final to watch the world’s biggest live music event, we found ourselves backstage in the true beating heart of the competition: “The Moroccanoil® Bubble.” The presenting sponsor invited BTC Editors and Influencers to an exclusive look inside the luxe salon destination for all things hair and beauty. The Bubble is not only where every artist (referred to as ‘delegates’) and dancer performing gets their hair done for the show, but where 33 Moroccanoil® artists join (more…)
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WavesBombshell Blowouts: 4 Ways To Create Lift With Longevity
How To Create A Lasting Blowout: Proper Setting Techniques & Product Application It’s sculpted, sexy and contouring: This is not your grandmother’s blowout! Maria Nila Ambassador Ruslan Nureev (@hairbyruslan) is known for his ability to create the most elegant bombshell blowouts for his clients. Since he works behind the scenes at Fashion Week and on the hottest celebrities and supermodels (aka Megan Fox and Elsa Hosk), we had to chat. Below, get Ruslan’s pro tips for creating lift, tricks for lasting styles with hold and products he never goes without—keep on scrolling because we’re spilling all the deets below. Photo Credit: (more…)
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