When BTC first heard about a new professional hair care line that focuses solely on supporting the needs and challenges hairdressers face every day in the salon, we were overjoyed. After all, it’s not every day that a collection of stylists and educators dedicated entirely to stylists' wellbeing and education comes along. So when we were invited to Fuel’s first-ever official photo shoot in Cleveland, Ohio, we happily obliged. “Everything we do revolves around thinking about what really happens in a salon,” said Richard Strom, Co-Founder of Fuel. “Real-world challenges that stylists and salon owners face and how...
GET THE STEP-BY-STEPS
Formulas
Subtle Waves: Dunkin' Donuts Style
Keep reading for free
Create a free account or sign in to continue
Use the same email and password across behindthechair.com, BTC-U, oneshothairawards.com, and Who Does Your Hair — one set of credentials, every site.
OR
We'll check if you have an account, or create one if you don't.
To save this story, create a free account or sign in.
Join BehindTheChair
Access the industry’s #1 source for hair trends, education and community now.
OR
We'll check if you have an account, or create one if you don't.
