BTC Joins Davines In NYC For the NEW MASK With Vibrachrom Launch

A New York City penthouse party that served kombucha?! Yes, please! BTC joined Davines' North America Education Director, Francesco Ferri, Creative Director Jorge Blanco and Celebrity Colorist Chelsey Pickthorn at their North America Headquarters as they shared some very exciting news: the NEW color line, MASK with Vibrachrom has launched! You know MASK, the creamy color formula that uses milk proteins for a compacting, binding and hydrating action, and we're here to tell you that MASK with Vibrachrom takes this to a whole new level! The newest formula was inspired by three aspects: the world of nature, the world of cosmetics and the world of textiles. Pretty cool,...