Product Announcements > Lightener > Blonde Life® SilverLight™ Lightening Powder
Last updated: March 26, 2024

Blonde Life® SilverLight™ Lightening Powder

Joico SilverLight Powder Lightener product information
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Play it cool with Joico‘s NEW Blonde Life® SilverLight™ Lightening Powder. This powder lightener with charcoal will help counteract brassiness while you process. With typical Joico bond-building power, colorists can lift hair up to 9+ levels with this fast-acting lightener. Get the full list of benefits below:


  • Charcoal-infused formulas help counteract brassiness while processing hair
  • Delivers up to 9+ levels of lift
  • Builds bonds for strong blondes
  • Does not transfer when rinsing
  • Protects hair and reduces styling breakage by over 54 percent*
  • Strengthens hair, making it two times more resistant to breakage


Joico SilverLight Powder Lightener
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Photo Courtesy of Joico, hair by Jeannetta Walker-Rodgers


“Because I work with a lot of dark hair, I love that it primes the hair with a cleaner lift. The lift is so much cleaner when coming from very dark bases, and I can really get 9+ levels of lift with SilverLight™. I really enjoy the creamy consistency of the lightener when applying to the hair; it’s very smooth, almost pudding-like. After rinsing out, the hair truly feels AMAZING. This is my favorite Joico lightener so far,” shares Jeannetta Walker-Rodgers (@watchmyhairbounce), Joico Global Technical Director.

Joico SilverLight Powder Lightener Jeannetta Walker Rodgers @watchmyhairbounce
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Photo Courtesy of Joico



“SilverLight™ is perfect for delivering platinum or cool-toned blonde results to even the darkest of hair,” shares Laura Gibson (@lgbisoncolorist), Joico Global Artistic Director for Hair Color.


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Photo Courtesy of Joico


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*Against combing breakage on damaged hair; when used with Joico Blonde Life Brightening Masque vs. a non-conditioning bleach

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