How-Tos > Hair Color > Pink is the New Blonde
Last updated: December 27, 2019

Pink is the New Blonde

close formula
  • Formula A

    ½ scoop Pulp Riot Blonde AF + 40-volume developer + 6 drops b3 Brazilian Bond Builder

  • Formula B

    ½ scoop Pulp Riot Blonde AF+ 10-volume developer + 6 drops b3 Brazilian Bond Builder (this mixture should have a slightly creamier texture)

  • Formula C

    Pulp Riot 1 tube Blush + ¼ tube Mercury + ¼ tube Lemon  

How perfect is this pink, pastel bob from colorist Walker Olson (@walkerwerkshop), of Bespoke Salon in Scottsdale, Ariz.? This was Walker’s first feature on behindthechair.com’s Instagram, and it received more than 10,000 likes! Here’s how she did it.

 

Starting Level: 10, with 1 inch of Level 8 regrowth 

 

Artist: Walker Olson
Colorist: Walker Olson

COLOR FORMULAS

  • Formula A

    ½ scoop Pulp Riot Blonde AF + 40-volume developer + 6 drops b3 Brazilian Bond Builder

  • Formula B

    ½ scoop Pulp Riot Blonde AF+ 10-volume developer + 6 drops b3 Brazilian Bond Builder (this mixture should have a slightly creamier texture)

  • Formula C

    Pulp Riot 1 tube Blush + ¼ tube Mercury + ¼ tube Lemon  

HOW-TO STEPS

  • open color formula
    close formula
    • Formula A

      ½ scoop Pulp Riot Blonde AF + 40-volume developer + 6 drops b3 Brazilian Bond Builder

    • Formula B

      ½ scoop Pulp Riot Blonde AF+ 10-volume developer + 6 drops b3 Brazilian Bond Builder (this mixture should have a slightly creamier texture)

    • Formula C

      Pulp Riot 1 tube Blush + ¼ tube Mercury + ¼ tube Lemon  

    1

    Using Formula B and classic balayage sectioning, paint through any pre-existing warmth and uneven tones in the midlengths through the ends. 

  • open color formula
    close formula
    • Formula A

      ½ scoop Pulp Riot Blonde AF + 40-volume developer + 6 drops b3 Brazilian Bond Builder

    • Formula B

      ½ scoop Pulp Riot Blonde AF+ 10-volume developer + 6 drops b3 Brazilian Bond Builder (this mixture should have a slightly creamier texture)

    • Formula C

      Pulp Riot 1 tube Blush + ¼ tube Mercury + ¼ tube Lemon  

    2

    Apply Formula A using a global retouch technique, getting as close as you can but avoiding direct contact with the scalp.

  • open color formula
    close formula
    • Formula A

      ½ scoop Pulp Riot Blonde AF + 40-volume developer + 6 drops b3 Brazilian Bond Builder

    • Formula B

      ½ scoop Pulp Riot Blonde AF+ 10-volume developer + 6 drops b3 Brazilian Bond Builder (this mixture should have a slightly creamier texture)

    • Formula C

      Pulp Riot 1 tube Blush + ¼ tube Mercury + ¼ tube Lemon  

    3

    Process until visually even (about 40 minutes), checking in with your client every 5 to 10 minutes to ensure scalp comfort. Rinse with cool water and lightly shampoo, then rough-dry the hair completely.

  • open color formula
    close formula
    • Formula A

      ½ scoop Pulp Riot Blonde AF + 40-volume developer + 6 drops b3 Brazilian Bond Builder

    • Formula B

      ½ scoop Pulp Riot Blonde AF+ 10-volume developer + 6 drops b3 Brazilian Bond Builder (this mixture should have a slightly creamier texture)

    • Formula C

      Pulp Riot 1 tube Blush + ¼ tube Mercury + ¼ tube Lemon  

    4

    Resection for another global application. Apply Formula C to retouch area. Next, add 1/3 tube Clear to Formula C and apply to midlengths and ends. Process for 10 minutes, and rinse with cool water. Do not condition.

  • open color formula
    close formula
    • Formula A

      ½ scoop Pulp Riot Blonde AF + 40-volume developer + 6 drops b3 Brazilian Bond Builder

    • Formula B

      ½ scoop Pulp Riot Blonde AF+ 10-volume developer + 6 drops b3 Brazilian Bond Builder (this mixture should have a slightly creamier texture)

    • Formula C

      Pulp Riot 1 tube Blush + ¼ tube Mercury + ¼ tube Lemon  

    5

    Finished look

  • open color formula
    close formula
    • Formula A

      ½ scoop Pulp Riot Blonde AF + 40-volume developer + 6 drops b3 Brazilian Bond Builder

    • Formula B

      ½ scoop Pulp Riot Blonde AF+ 10-volume developer + 6 drops b3 Brazilian Bond Builder (this mixture should have a slightly creamier texture)

    • Formula C

      Pulp Riot 1 tube Blush + ¼ tube Mercury + ¼ tube Lemon  

    6

    Finished look 

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