May 30, 2017

Platinum Perfection

By Allen Ruiz

600 VIEWS

Formula A
1 scoop Aveda enlightener™ powder lightener + 30g enlightener™ creme booster + 60ml 10-volume color catalyst™
Formula B
30g Universal ØN 10g blonde finish in ash + 40ml color treatment activator-liquid

Who Did It

Artist: Allen Ruiz; Ricardo Dinis; Tippi Shorter

Colorist: Ian Michael Black

Creative Direction: Antoinette Beenders, @antoinettebeenders

Photographer: Jenny Hands

Makeup Artist: Janell Geason

Manufacturer: Aveda, @aveda

Products Used

Aveda enlightener™ blonde finish protective toners

COLOR FORMULAS

Formula A
1 scoop Aveda enlightener™ powder lightener + 30g enlightener™ creme booster + 60ml 10-volume color catalyst™
Formula B
30g Universal ØN 10g blonde finish in ash + 40ml color treatment activator-liquid

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