Formulas > Blonde > Frozen Blonde

Frozen Blonde

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  • Natural/Starting Level:

    7 at the new growth, midelengths and ends were a Level 6 gold from a previous honey blonde

  • Formula A (new growth, midlengths and ends):

    Wella Blondor Cream Lightener  1.9 or 6% on midlengths and ends + Wella Blondor Cream Lightener + 20-volume developer on new growth

  • Formula B (retouch):

    Wella Blondor Cream Lightener + 30-volume developer  on new growth + 1/4 oz. Olaplex. Wella Blondor Cream Lightener + 1.9 +1/4 oz. Olaplex on midlengths and ends

  • Formula C (glaze):

    Wella ILLUMINA 1 part 9/60 to 3 parts 10/ + Triple Wella Pastel Developer

Inspired by the hit Disney film Frozen, Joseph Cuozzo, Owner of Zion The Hair Salon and Cuozzo Studio for Hair in Madison, NJ, created this icy blonde hue that is sure to score major points with the blondes in your chair. According to Joseph, he has never heard of the movie until his client requested Elsa's color. "When I said, ''who?'' Everyone in the salon with kids started laughing! I went right to my phone and pulled up some pictures and there was the animated Ice Queen!" "I started taking my more mainstream blondes a little icy and they were liking...

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