Backlit Golden Brunette

“Expensive brunette” just got a 2024 revival: This viral trend is back, now with a golden update and signature softness. For clients that want a lived-in look with low commitment, try Moroccanoil® Global Color Ambassador and BTC Team Member Oana Ciofu’s (@hair_by_oana) backlit brunette formulas and application tips below—P.S. Our 2024 trend radar says this color is going to be HUGE!   FYI—Hey international fam! Please note within these tips, mentions of Moroccanoil® Color Calypso Demi-Permanent Gloss and Gloss Activator are known as Color Calypso Demi-Permanent Cream and Oxidative Cream Developer outside of North America.   Who is an ideal client for this technique? Lived-in clients, this...