Sunkissed Expensive-Looking Brunettes 101: Formula & Sectioning Hacks Revealed

3 Tips for Achieving the Expensive Brunette Trend

Those “blonder in summer, darker in winter” clients are likely filling up your schedule in preparation for the colder months. To service them as quickly and efficiently as possible while also healing their post-summer strands, Schwarzkopf Professional® Artistic Team Member Alwyn DiGregorio (@alwyndigshair) is offering three tips that’ll get you through those bread-and-butter clients this season.

Read on for how to achieve the much-requested sunkissed, expensive-looking brunette look.

The exact formula you need for an expensive brunette:

When transforming a Level-six brunette with previous highlights into a multi-tone, sunkissed brunette, Alwyn suggests using the below formula. She credits using both warm and cool-toned browns as the secret to achieving that expensive look.

• Formula A (Base)

  • Schwarzkopf Professional® IGORA Zero AMM 6-31 + 7-0 + IGORA ROYAL Developer (10-Volume) (1:1)

•  Formula B (Highlight)

  • IGORA Fashion Lights + 40-volume IGORA ROYAL Developer (1:1) 

• Formula C (Highlight)

  • IGORA Zero AMM 7-42 + 7-1 + 10-volume IGORA ROYAL Developer (1:1)

• Formula D (Highlight)

  • IGORA Zero AMM 6-46 + 10-volume IGORA ROYAL Developer (1:1)

Multi-toned, dimensional and a glossy finish is what makes a brunette look expensive. Here’s an inspo pic:

Follow these sectioning hacks to make the brunette look expensive:

To seamlessly blend warm and cool-toned shades, Alwyn uses U-shaped sections from the crown to the nape of the neck. Here’s her strategy:

1. Apply Formula A globally to the root.
2. Separate the back of the head into four stacked U-shaped sections. 
3. Throughout each section, rotate applying Formulas B, C and D to result in a dimensional look.

To see exactly where Alwyn’s applies each formula to fake that full-foil look, click here.

This color formula’s ingredients will heal dry, unmanageable strands:

The IGORA Zero AMM line provided the hero products for Alwyn’s client’s transformation. But more than rich, dimensional, long-lasting color, the formulas offer nourishment and improve manageability while they develop.

Here’s what to know about the IGORA Zero AMM line’s ingredients:

• Formulated with Phytolipid Technology that is blended with natural micronized oils for equal pigment penetration from roots to ends.
• The micronized oils consist of grape seed oil and apricot kernel oil for true-to-tone color results. 
• Infused with Omega 9 oils that envelop the hair and improve moisture and manageability.

Click here to add Alwyn’s efficient, nourishing formulas to your cart.