the btc show
the btc show
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THE BTC SHOW 2020 INFORMATION

THE BTC SHOW

THE BTC SHOW LOCATION

JW Marriott San Antonio Hill Country Resort & Spa

23808 Resort Parkway, San Antonio, Texas 78261

THW BTC SHOW

WHAT KIND OF EDUCATION
CAN I EXPECT?

If you’ve never been to THE BTC SHOW, here’s how we do education:

  • Classes are 45-minute look-and-learn presentations over the course of three days (18 presentations total).

  • All presentations take place in the Grand Oaks Ballroom of the JW Marriott.

  • In addition to the stage, all classes are broadcast on LED screens ranging in size from 24 feet to 100 feet to maximize viewing and educational experience.

  • You will learn multiple color, cutting, styling and barbering techniques you can immediately use in the salon on clients!

  • We 100% ENCOURAGE videotaping and photography for your own personal use, but please do not stream anything on Instagram or Facebook live.

  • You are totally welcome to post Instagram Stories, Instagram posts, Facebook posts, Boomerangs, etc. while you are there! Tag #thebtcshow and #behindthechair!

THE BTC SHOW

THIS ISN’T YOUR AVERAGE HAIR SHOW…WHAT ELSE IS GOING DOWN?

Like we said…SUMMER CAMP FOR HAIRDRESSERS!

  • The industry’s biggest POOL PARTY!

  • HANDS-ON education in our Connection Center—our unique learning center where you can test and try the newest products and techniques from sponsors and educators.

  • Everything you’ve ever wondered from the celeb stylist world with our Celebrity Stylist Panel.

  • Answers to your Instagram questions with our Social Media Panel.

  • The #ONESHOT Hair Awards Show (included in Front Row, Super VIP & VIP ticket packages).

  • One-on-one time with the best in the biz, from top educators to platform artists to social media stars!

  • A swag bag (actually, a backpack!) stuffed with more than $300 worth of product!

  • Free coffee and tea EVERY MORNING in the Connection Center.

  • Most importantly, new techniques and education you can bring back to the salon and use on clients immediately!

THE BTC SHOW

THE SCHEDULE

A quick breakdown of every day at THE BTC SHOW (tentative):

Saturday, August 22

  • 2:30-6:30pm // Pool Party

  • 2:00-7:00pm // Registration

  • 8:30-10:30pm // #ONESHOT Finalist Party (Reserved For #ONESHOT Finalists Only)

Sunday, August 23

  • 8:30am-6:00pm // Mainstage Education Presentations

  • 7:00-8:30pm // #ONESHOT Hair Awards Cocktail Party

  • 8:30-10:30pm // #ONESHOT Hair Awards

  • 10:30pm-1:00am // #ONESHOT Hair Awards After-Party

Monday, August 24

  • 8:30am-6:00pm // Mainstage Education Presentations

  • 8:30pm–1:00am // Monday Night Theme Party (We are celebrating BTC’s 20th Anniversary! Theme coming soon!)

Tuesday, August 25

  • 8:30am-5:00pm // Mainstage Education Presentations

  • 5:00pm // End of THE BTC SHOW 2020😢

TICKET DETAILS

TICKET DETAILS

Everything you need to know about getting into THE BTC SHOW:

You must purchase a ticket to THE BTC SHOW. Ticket packages range from $495 to $995*. Save $100 until April 26!* (*Excludes Super VIP.)

Pricing Schedule:

  • SAVE $100: February 10 – April 26

  • SAVE $80: April 27 – May 31

  • SAVE $60: June 01 – June 28

  • SAVE $40: June 29 – July 26

  • SAVE $20: July 27 – August 226

Front Row, Super VIP & VIP ticket packages include 1 VIP #ONESHOT Hair Awards Ticket. Premium & General ticket holders will need to purchase their #ONESHOT tickets separately.

*Refunds are unavilable and all sales are final.

HOTEL DETAILS

HOTEL DETAILS

JW Marriott San Antonio
Hill Country Resort & Spa

Nestled amid 600 acres of oak-covered hills, JW Marriott San Antonio Hill Country Resort & Spa is a luxury haven in a stunning landscape. Find your respite in upscale accommodations with expansive floor plans, plush furnishings, premium amenities and breathtaking views of the Texas Hill Country, PLUS enjoy the nine-acre water park featuring a 1,100-foot lazy river right in your backyard when you stay at JW Marriott San Antonio.

Purchase a ticket to THE BTC SHOW from Feb. 10 to Feb. 16 and get early access to book your hotel room! Once you purchase a ticket, instructions will be sent to your email. General access to booking rooms will begin Feb 17.


NEED A ROOMMATE?

Join our Facebook Group!

REGISTRATION

REGISTRATION

Begins Saturday, August 22:

Avoid long lines—register early! PLEASE pick up your badge on SATURDAY so you don’t miss the show opening!

Registration hours (tentative):

  • Saturday: 2:00-7:00pm

  • Sunday: 6:30am-5:30pm

  • Monday: 8:30am-2:00pm

  • Tuesday: 9:00am-12:00pm

You must have your ID and your scannable e-ticket! Save a tree and show it to us on your phone! Make sure you have the e-ticket—NOT the receipt of purchase. The e-ticket will have a scannable barcode!

pool party

BTC POOL PARTY

  • Date: Saturday, Aug. 22, 2020

  • Time: 2:30-6:00pm (tentative)

  • Location: River Bluff Water Experience at the JW Marriott San Antonio

#ONESHOT HAIR AWARDS

#ONESHOT HAIR AWARDS

  • Date: Sunday, August 23, 2020

  • Pre-Show Cockails: Approx. 7:00pm

  • #ONESHOT Hair Awards: Approx. 8:30pm

  • Note: This event requires a separate ticket.

Visit the #ONESHOT website to learn more about the show, find out how you can enter the contest and see everything that #ONESHOT has to offer!

MONDAY NIGHT THEME PARTY

MONDAY NIGHT THEME PARTY

  • Date: Monday, August 24, 2020

  • Party starts: 8:30pm

  • Location: JW Marriott San Antonio Hill County Resort & Spa

  • We are celebrating BTC’s 20th Anniversary! Theme coming soon!

THE BTC SHOW

THE ATTIRE

Dress to impress!

  • Pool Party: Swimsuit, floats, goggles, water wings, blow-up dolls (lol).

  • THE BTC SHOW: hairdresser-cool.

  • #ONESHOT Hair Awards: cocktail chic.

  • Monday Night Theme Party: To be announced

WRISTBANDS & BADGES

Security is tight, so listen up!

  • You MUST bring your ticket (e-ticket with barcode) to registration to receive your badge and wristband for both THE BTC SHOW and the #ONESHOT HAIR AWARDS.

  • Tickets will be scanned upon arrival. No need to print the ticket—save a tree and pull up the ticket barcode on your phone!

  • You MUST wear your wristband AND your badge AT ALL TIMES to be allowed entry into the Connection Center and BTC Mainstage.

  • To attend the #ONESHOT HAIR AWARDS, you need a separate wristband. Note: If you plan on ordering multiple tickets under your name, you are responsible for picking up those tickets. You MUST have your confirmation email in order to do so. If you need us to resend the email, please contact events@behindthechair.com.