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THE BTC SHOW 2020 INFORMATION

THE BTC SHOW LOCATION

JW MARRIOTT SAN ANTONIO HILL COUNTRY RESORT & SPA
23808 Resort Parkway, San Antonio, Texas 78261

WHAT KIND OF EDUCATION
CAN I EXPECT?

If you’ve never been to THE BTC SHOW, here’s how we do education:

  • Classes are 45-minute look-and-learn presentations over the course of three days (15 presentations total).
  • All presentations take place in the Grand Oaks Ballroom of the JW Marriott.
  • In addition to the stage, all classes are broadcast on LED screens ranging in size from 24 feet to 100 feet to maximize viewing and educational experience.
  • You will learn multiple color, cutting, styling and barbering techniques you can immediately use in the salon on clients!
  • We 100% ENCOURAGE videotaping and photography for your own personal use, but please do not stream anything on Instagram or Facebook live.
  • You are totally welcome to post Instagram Stories, Instagram posts, Facebook posts, Boomerangs, etc. while you are there! Tag #thebtcshow and #behindthechair!

THIS ISN’T YOUR AVERAGE
HAIR SHOW…WHAT ELSE IS
GOING DOWN?

Like we said…SUMMER CAMP FOR HAIRDRESSERS!

  • The industry’s biggest POOL PARTY!
  • HANDS-ON education in our Connection Center—our unique learning center where you can test and try the newest products and techniques from sponsors and educators.
  • Everything you’ve ever wondered from the celeb stylist world with our Celebrity Stylist Panel.
  • Answers to your Instagram questions with our Social Media Panel.
  • The #ONESHOT Hair Awards Show (included in some ticket packages).
  • One-on-one time with the best in the biz, from top educators to platform artists to social media stars!
  • A swag bag (actually, a backpack!) stuffed with more than $400 worth of product!
  • Free coffee and tea EVERY MORNING in the Connection Center.
  • Drink tickets with every ticket package!
  • Most importantly, new techniques and education you can bring back to the salon and use on clients immediately!

THE SCHEDULE

A quick breakdown of every day at THE BTC SHOW (tentative):

  • Saturday, August 22
    • 2:30-6:30pm—Pool Party
    • 2:00-7:00pm—Registration
  • Sunday, August 23
    • 8:30am-6:00pm—Mainstage Education Presentations
    • 7:00-8:30pm—#ONESHOT Hair Awards Cocktail Party
    • 8:30-10:30pm—#ONESHOT Hair Awards
    • 10:30pm-1:00am—#ONESHOT Hair Awards After-Party
  • Monday, August 24
    • 8:30am-6:00pm—Mainstage Education Presentations
    • 8:30pm–1:00am—Monday Night Theme Party (Theme TBD)
  • Tuesday, August 25
    • 8:30am-5:00pm—Mainstage Education Presentations
    • 5:00pm—End of THE BTC SHOW 2020😢

TICKET DETAILS

Everything you need to know about getting into THE BTC SHOW.

  • You must purchase a ticket to THE BTC SHOW. Ticket packages range from $495 to $995.
  • Pricing Schedule:
    • STAY TUNED for more details on how to save!
  • Some ticket packages include #ONESHOT HAIR AWARDS tickets and some do not—Stay tuned for more details!

HOTEL DETAILS

Love where you live while attending THE BTC SHOW!

  • Nestled amid 600 acres of oak-covered hills, JW Marriott San Antonio Hill Country Resort & Spa is a luxury haven in a stunning landscape. Find your respite in upscale accommodations with expansive floor plans, plush furnishings, premium amenities and breathtaking views of the Texas Hill Country, PLUS enjoy the nine-acre water park featuring a 1,100-foot lazy river right in your backyard when you stay at JW Marriott San Antonio.

REGISTRATION

Begins Saturday, Aug. 22, 2020

  • Avoid long lines—register early! PLEASE pick up your badge on SATURDAY so you don’t miss the show opening!
  • Registration hours (tentative)
    • Saturday: 2:00-7:00pm
    • Sunday: 6:30am-5:30pm
    • Monday: 8:30am-2:00pm
    • Tuesday: 9:00am-12:00pm
  • MUST have your printable e-ticket with barcode and your ID ready to be scanned to avoid a LONG WAIT. Make sure you have the e-ticket—NOT the receipt of purchase. The e-ticket will have a scannable barcode!

BTC POOL PARTY

Date: Saturday, Aug. 22, 2019
Time: 2:30-6:00pm (tentative)
Location: River Bluff Water Experience at the JW Marriott San Antonio


#ONESHOT HAIR AWARDS

Date: Sunday, August 23, 2020
Pre-Show Cockails: Approx. 7:00pm
#ONESHOT Hair Awards: Approx. 8:30pm
Note: This event requires a separate ticket.


Want to enter #ONESHOT HAIR AWARDS?!


MONDAY NIGHT
THEME PARTY

Date: Monday, August 24, 2020
Party starts: 8:30pm
Location: JW Marriott San Antonio
Theme: TBD


THE ATTIRE

Dress to impress!

    • Pool Party: Swimsuit, floats, goggles, water wings, blow-up dolls (lol).
    • THE BTC SHOW: hairdresser-cool.
    • #ONESHOT HAIR AWARDS: cocktail chic.
    • Monday Night Theme Party: TBD

WRISTBANDS & BADGES

Security is tight, so listen up!

  • You MUST bring your ticket (printable e-ticket with barcode) to registration to receive your badge and wristband for both THE BTC SHOW and the #ONESHOT HAIR AWARDS.
  • Tickets will be scanned upon arrival.
  • You can either print your ticket OR have it pulled up on your smartphone!
  • You MUST wear your wristband AND your badge AT ALL TIMES to be allowed entry into the Connection Center and BTC Mainstage.
  • To attend the #ONESHOT HAIR AWARDS, you need a separate wristband. Note: If you plan on ordering multiple tickets under your name, you are responsible for picking up those tickets. You MUST have your confirmation email in order to do so. If you need us to resend the email, please contact events@behindthechair.com.
  • Questions? Please contact events@behindthechair.com.