Photo courtesy of Joico

Dream Blowout Glass™

Joico launches Dream Blowout Glass™. This breakthrough formula is designed to lock out humidity, fight frizz and deliver a glossy, smooth finish that holds for up to 72 hours—even in humid conditions.

Dream Blowout Glass™ harnesses heat-activated technology to seal frizz-prone strands, forming a protective shield around the cuticle and thermal protection up to 400°F (204°C) to reduce breakage, making it a must-have for anyone who loves a flawless, long-lasting blowout.

Why Stylists Love It:

72-hour frizz control: Smooth, frizz-free styles that stand up to humidity.
Glass-like shine: A luminous, polished finish clients will notice immediately.
Heat protection: Guards against styling tools up to 400°F / 204°C.

“Dream Blowout is a must-have in my salon,” says Richard Mannah (@richardmannah), Joico Senior Global Artistic Director. “With heat protection up to 450°F, it helps prevent damage and reduce breakage—something my clients notice and love. It also cuts down drying time and controls frizz, making blowouts easier, smoother and longer-lasting. Total game-changer.”