News > Styling > Introducing ÄZ Haircare!
Last updated: July 12, 2019

Introducing ÄZ Haircare!

close formula

Professional haircare company ÄZ Haircare just joined the market after two years spent creating sulfate-free, color-safe and keratin-safe formulas. Here’s everything you need to know about this new line!


Inspired by Tom Ford, ÄZ Haircare fills the void between mid-level and high-end professional brands available to hairdressers. “The goal was to create a haircare line that embodied the rich history and heritage of the romance and theater of hair,” explained founder Rodger Azadganian, who has more than 35 years of experience as a hairdresser, platform artist and salon owner. “ÄZ Haircare is made for smart and savvy individuals by inspired and innovative hair professionals. I know we have accomplished our goal.”



Rodger appointed Jeremy Davies-Barbala, former Senior Creative Director for Vidal Sassoon, as ÄZ Haircare’s Creative Director. Jeremy’s known for his innovative vision and superior cutting technique, and will be responsible for annual collections as well as creating the brand’s education platform. Education will include cutting, coloring and product knowledge classes in an effort to maximize brand potential for salons and hairdressers who carry ÄZ Haircare. An education team and brand ambassadors will be an essential part of its growth as it expands its reach across the nation.

ÄZ Haircare product offerings include:

  • Indulge Shampoo
  • Indulge Conditioner
  • Enhance Color Shampoo
  • Enhance Color Conditioner
  • Remedy Restorative Masque
  • Elixir Nourishing Oil
  • Obey Hairspray
  • Amplify Texture Spray
  • Sooth Serum
  • Captivate Structure Géle
  • Elevate Luxe Mousse
  • Intense Volume Mist
  • Compose Matte Texturizer


For more information, please visit