Old Money Blonde

If "New Money Blonde" is a global platinum bleach-out, then "Old Money Blonde" is a mix of cool and warm tones with a bright hairline and low maintenance regrowth process. The trend was inspired by Sofia Richie Grainge's soft, multi-dimensional bridal blonde and incorporates the viral "Scandinavian Hairline" technique for that lit-from-within glow. We expect this expensive-looking trend to takeover fall and winter 2023, so see ahead for reference pictures for clients looking for a subtle yet luxurious blonde!