New Hair Launches: 9 of the Latest Hair Products

Monthly Launch List: 9 Hair Products Launching Spring 2025

Spring marks fresh new beginnings and with it comes new hair launches to freshen up your arsenal. So far, the season has seen a range of new launches from new color lines to sustainable brushes to innovative clippers from brands like Moroccanoil®, Olivia Garden and BaBylissPRO.

Read on for a look at the industry’s latest innovations that will help your business blossom.

1. Moroccanoil® Color Rhapsody 10 Permanent Cream Color

Moroccanoil Color Rhapsody 10 Permanent Cream Color is the newest 10-minute color formula designed to save time at the salon while delivering 100 percent gray coverage and multi-dimensional color. 

Here’s what else to know about Color Rhapsody 10 Permanent Cream Color:

• Powered by the brand’s breakthrough ColorKinetic Booster Technology to accelerate the color process for even, long-lasting results while helping to protect the hair
• The technology works by binding to the dyes to enhance absorption and delivery, while also binding to the ProArginine + ArganID® to provide essential protection for the hair
• After 10 to 15 minutes, the proprietary self-timing formula shuts down the chemistry and neutralizes the dyes, preventing unwanted darkening 
• Provides complete gray coverage for clients with up to 60 percent white hair
• Comes in 16 pre-mixed shades that can be used individually or intermixed for customized results

Photo courtesy of Moroccanoil

Photo courtesy of Moroccanoil

2. PRAVANA Care Collections

PRAVANA has released six new haircare collections to enhance the lift of color services. At the core of each collection is CHROMASILK Color SHINE COMPLEX™, which works by adjusting pH to seal the cuticle. The complex provides luminous shine, protects the color for up to 30 washes and targets dryness, frizz and damage. All PRAVANA Care products are vegan, paraben-free, SLS and SLES-free and PETA Certified.

Here’s more information about all six collections:

• The Perfect Blonde™ Collection: A purple-pigmented collection that tones down brassiness. It is formulated with soy proteins and the CHROMASILK Color SHINE COMPLEX™ to nourish and strengthen blonde hair. 
• Moisture Marvel™ Shampoo & Conditioner: Formulated with Hyaluronic Acid and the CHROMASILK Color SHINE COMPLEX™ to restore moisture while leaving hair nourished, hydrated and softer. 
• Repair Radiance™ Shampoo & Conditioner: Powered with Vitamin E and the CHROMASILK Color SHINE COMPLEX™ to fortify strands and protect hair reducing the appearance of split ends and providing humidity resistance for up to 72 hours.
• Volume Vibrance™ Shampoo & Conditioner: Formulated with Vitamin B6 and the CHROMASILK Color SHINE COMPLEX™ to leave hair looking thicker, fuller and 3x more resistant to breakage.
• Clear Cleanse™ Clarifying Shampoo: Formulated with lactic acid and the CHROMASILK Color SHINE COMPLEX™ to clarify and de-mineralize color-treated hair while removing product buildup and pollution. 
• Intense Therapy™ Leave-In: One of PRAVANA’s all-time bestsellers. This bi-phase, multi-benefit hydrating spray detangles and shields hair from thermal damage up to 450°F (232°C). Formulated with Hydrolyzed Amino Acids and Brazil Nut Fatty Acids and scented with notes of Vanilla Orchid and Nectarine.

Photo courtesy of PRAVANA

Photo courtesy of PRAVANA

3. milk_shake Moisture & More Collection  

milk_shake has launched their Moisture & More collection which is made up of a serum, shampoo, conditioner, lotion and whipped cream mousse all created in milk_shake’s Italy-based laboratories. Each product is formulated with niacinamide, hyaluronic acid and organic papaya extract. 

Here’s how each ingredient works within the collection:

• Niacinamide is a powerful antioxidant that neutralizes the harmful effects of free radicals and helps to deeply nourish hair. 
• Hyaluronic acid penetrates the hair structure and restores its moisture balance.
• Organic papaya has a volumizing effect and leaves the hair remarkably soft and weightless.

Photo courtesy of milk_shake

Photo courtesy of milk_shake

4. Olivia Garden Ceramic + ion™ SpeedXL™ Blossom™ Collection

Floral-inspired pastels for spring? Groundbreaking. But actually—Olivia Garden has launched the Blossom™ Collection which includes the innovative Ceramic + ion™ Speed XL™ features wrapped in four pastel shades.

Here are the collection’s features:

•  A green brush with 1 ⅜ inch diameter, an orange brush with 1 ¾ inch diameter, a blue brush with 2 ⅛ inch diameter and a purple brush with 3 ½ inch diameter
• Extra-long, ceramic-coated barrels and tourmaline ion technology to eliminate frizz and add shine
• Wavy, soft-tip heat-resistant bristles for a snag-free experience
• Extra-large vents for quicker drying and styling

Photo courtesy of Olivia Garden

5. BaBylissPRO x TOMB45 Wireless Charging Clipper & Trimmer 

BaBylissPRO x TOMB45 Wireless Charging Clipper and Wireless Charging Trimmer are the first-to-market wireless charging tools designed to enhance efficiency. These tools feature significant upgrades, including a new DS1 dual-speed motor for faster cuts and a unique flipped trimmer blade for optimal line-ups and trims.

Photo courtesy of BaByliss Pro

Photo courtesy of BaByliss Pro

6. Danger Jones Artistic Toners

Whether it’s a bleach and tone or gray-blending service, Danger Jones’ new Artistic Toners can achieve a range of blonde tones. Whether you want to achieve an icy platinum or soft silver, here’s how these three alkaline-based progressive toners work:

• Cool Blonde: Cancels brassiness for a cool, natural-looking balanced and bright blonde.
• Violet Blonde: Powerfully cancels out unwanted yellow tones for an icy blonde look. If applied on a Level 10 base, expect a chilled, soft lavender effect.
• Silver: For a cool, silvery finish with a soft metallic tone that evens out unwanted warmth.

Photo courtesy of Danger Jones

Photo courtesy of Danger Jones

Photo courtesy of Danger Jones

7. IGK Best Interest Deep Repair Air Dry Styler

Repair damage, seal 96 percent of split ends, reduce breakage by 69 percent and soften hair all while getting 24-hour frizz control with IGK’s new Best Interest Deep Repair Air Dry Styler—no heat necessary.

Photo courtesy of IGK

Photo courtesy of IGK

8. ORIBE Serene Scalp Densifying Collection,

ORIBE’s new Serene Scalp Densifying Collection includes a shampoo, conditioner and leave-in Densifying Treatment Spray.

The new collection uses naturally derived Capixyl™, Redensyl™ and Pea Sprout Extract to fortify the scalp and densify strands while reducing hair loss caused by breakage. The result? Visibly fuller, thicker hair.

9. Kérastase Gloss Absolu Collection

Kérastase Gloss Absolu Collection features a four-step system designed for frizz-prone hair, delivering instant mirror-like shine and lasting hydration. It is powered by Hydra-Glazing technology which features hyaluronic acid, glycolic acid and wild rose oil. The collection plumps, tightens and glazes hair cuticles for a sleek, glass-like finish.

The Gloss Absolu Collection Includes: 

• Gloss Absolu Bain Hydra-Glaze: A hydrating shampoo designed for long, frizz-prone hair 
• Gloss Absolu Insta Glaze: A gloss-enhancing conditioner for long, frizz-prone hair
• Gloss Absolu Anti-Frizz Glaze Milk: An all-in-one smoothing spray
• Gloss Absolu Glaze Drops: Lightweight, anti-frizz drops 

Up Next: The Hair Launches That Kicked Off 2025.