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Last updated: May 09, 2018

5 Tips That’ll Ensure He Keeps Coming Back

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Salon: Truman's Gentlemen's Groomers, New York City // @trumansnyc

The men in your chair can be your most loyal, but how exactly do you lock him down? Check out the five tips below to find out how everything from investing in the right chairs to keeping your service menu simple are the key to keep him coming back!



1. Keep It Simple
It doesn’t matter if he’s been your client for 5 years now, or if he just walked in the door. The men in your chair don’t need a lot of options, so keep your service menu minimal by sticking to the basics—basic cuts, deluxe cuts, straight-blade shaves, beard trims, etc.


2. Invest Where It Matters
Men and minimalism go hand-in-hand, but don’t let that mantra affect the quality of his experience. Stock your shop with chairs that’ll keep your clients comfortable while giving you an extra hand, like Takara Belmont’s Legend Barber Chair or 225 Elegance Barber Chair. But which one is best for your shop?


  • The Legend Barber Chair is the ultimate men’s grooming vehicle for the modern man. It features plush ultra leather upholstery, a removable footrest and a headrest that curves to fit his neck and head. Better yet, it does the work for you by adjusting your client’s position with just the touch of a button.


  • The 255 Elegance Barber Chair fits perfectly in a modern, sleek shop or can be paired with a more vintage, relaxed feel. This chair embodies a classic aesthetic, and its features includes an easy-to-use reclining handle, a height adjustable headrest with eight settings, padded arm rests and a cushioned leg apron.


3. Music Is A Must-Have
A shop without music is like a pomp without pomade—it just doesn’t make sense. If playing DJ isn’t your thing, Takara Belmont’s got you covered with two Spotify playlists, Legend and Men’s Grooming! Have your favorite on repeat or alternate between the two for some variety.



4. Teach Him A Thing Or Two
When it comes to retail, here’s a secret: men will buy products! But it’s not enough to tell him why he needs certain products. Instead, show him how to recreate his fave style with the right products, and he’ll be more inclined to buy right then and there.


5. Expand Your Craft
Men’s barbering has become more than just tight fades and fast touch ups. So if short hair is your speciality, it’s time to step outside your comfort zone and learn how to also work on men who rock longer ‘dos. Expanding your craft means more clients!

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