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Product Announcements > Power Whip from Joico
February 11, 2013

Power Whip from Joico

Whip it Good! Joico’s new Power Series stylers contain AquaLastik™ which transforms already high-performance products into a head-turning arsenal of style for professional stylists. Every product in the collection is made with the ultimate in long-lasting hold, flexibility, shine and restyleability, to perfectly compliment anyone’s everyday haircare regimen and elevate any stylist’s vision.



Power Whip features an innovative blend of nourishing, anti-oxidant-rich liquid gem technology, which forms a crystal clear web of durable, humidity-proof hold that can be recharged and restyled for up to 72 hours. The result? Enduring, flexible style and luminous, healthy-looking hair!



  • Creamy, lightweight mousse provides body and fullness

  • Holding power level 9 for all day style retention

  • Moisturizing foam for silky softness

  • Humidity resistant, no frizz or flyaways

  • Hair looks and fells natural with radiant shine

  • Restyleable up to 72 hours

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