HOW-TO STEPS

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  1

  Marie’s goal was to color balance Alissa’s hair. There was currently a lot of bleach in the face framing sections that made the hair appear unnecessarily dry and frizzy. She also corrected the root color to even out the uneven tones, and then applied highlights and lowlights to add dimension.

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  2

  A new cut, color and keratin treatment gives Alissa’s look new life and energy. Here’s what Marie did:

  1. Prep with Malibu C actives to remove buildup, then use Goldwell pre-color spray to even out the hair’s porosity.

  2. Filler formula: Goldwell Pre-Pigment Gold + 2 parts water +1 part pre-pigment. Comb though the hair then blot.

  3. Base formula: Goldwell Colorance 10 ml 7NA + 10ml 9NA + 10ml 8N + 60ml Colorance Lotion. Apply throughout hair, process 30 minutes, then rinse and dry the hair.

  4. Highlight formula: Goldwell Silk Lift + 1 tube Silk Lift Serum + 20 volume Silk Lift Processing Lotion

  5. Lowlight formula: Colorance 10ml 7G + 15 ml 7/8 warm lowlights + 50 ml Colorance Lotion.
  Within the top section of hair, apply three highlights to one lowlight. Through the sides and back of the head, apply one lowlight to two highlights.

  6. Finish with Tela Organic Keratin treatment to smooth out frizz.

  7. Shampoo with Phyto Keratin Shampoo and Conditioner + Keratin serum.
  

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  3

  Because Denisse works in the fashion industry, she’s around models and celebrities every day. She wanted a look that showed off her true California girl style with a lot of dimension—something fun and current but still professional and mature.

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  4

  Marie created an ombré look, concentrating most of the blonde color through the ends of the hair, and then created a shadow at the root so the regrowth looked natural.  A versatile, layered cut completed the look. Here’s how Marie created Denisse’s new look:

  1. Prep with Malibu C actives to remove buildup, then use Goldwell pre-color spray to even out the hair’s porosity.

  2. Base Retouch: Goldwell Topchic 20ml 6SB + 20ml 15-volume. Process for 30 minutes. During the last 10 minutes, apply Goldwell Colorance 15ml 7SB + 30 ml Colorance Lotion, from regrowth to the ends then rinse and dry the hair.

  3. Ombré Highlights: Goldwell Oxycur Platin + 30 volume developer. Start from underneath the hair and foil first at the ends only. Next, work up to the midshaft and apply more foils, then apply 1-inch from the root. Around the face, customize the highlights to enhance the individual face shape. This technique creates variation and a sun kissed effect. Process then rinse.

  4. Shampoo with Phytonectar shampoo and condition with Phytojoba mask.

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  5

  This stay at home mom wanted to look fun and fresh again, so Marie created a glamorous color that would take her from the dinner table to the red carpet in a snap.

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  6

  Dark chocolate color enhanced with dimensional highlights that pop from underneath provide tons of movement and interest. Marie completed the look by removing some of the weight and length from Paula’s hair. Here’s what she did:

  1. Prep with Malibu C actives to remove buildup, then use Goldwell pre-color spray to even out the hair’s porosity.

  2. Base Color: Goldwell Topchic 10ml 5N + 30ml 5MB + 40 ml 10-volume. Apply to the entire head then process, rinse and dry the hair.

  3. Next, foil in three different formulas from regrowth to ends:
   Formula 1: Colorance 15 ml 5MB + 5ml 5GB + 40 ml Colorance Lotion
   Formula 2: Colorance 15ml 6SB + 5ml 6GB + 40 ml Colorance Lotion
   Formula 3: Silk Lift + 20 volume Silk Lift Processing Lotion. Apply this formula in only three square sections every 3rd foil. The square sections are underneath the top section on the sides and back of head. Lift to level 8 gold tone.

  4. Process 30 minutes.

  5. Tone the Silk Lift slices with Colorance 15 ml 8SB + 30 ml Colorance Lotion. Process 10 minutes and rinse.

  6. Shampoo and condition with Phyto citrus Shampoo and Mask.