Boho Lift from Wella Professionals (Cut, Color and Style)

- Formula A
Color Touch 4/0 + 0/88 1:1 + 1.9% Color Touch Emulsion
- Formula B
INSTAMATIC Ocean Storm + 4% Color Touch Emulsion (1:1)
The client has flat, long Asian hair (just under shoulder length) and is a natural Level 3-4.

- Formula A
Color Touch 4/0 + 0/88 1:1 + 1.9% Color Touch Emulsion
- Formula B
INSTAMATIC Ocean Storm + 4% Color Touch Emulsion (1:1)
Hold the razor flat onto the section to create length that feels modern and irregular. Section above the occipital at a 45 degree angle.

- Formula A
Color Touch 4/0 + 0/88 1:1 + 1.9% Color Touch Emulsion
- Formula B
INSTAMATIC Ocean Storm + 4% Color Touch Emulsion (1:1)
Slice-cut to crate multi-effect texture and repeat the same throughout the sides.

- Formula A
Color Touch 4/0 + 0/88 1:1 + 1.9% Color Touch Emulsion
- Formula B
INSTAMATIC Ocean Storm + 4% Color Touch Emulsion (1:1)
Take the front section and cut a c-curvature for a strong focal point.

- Formula A
Color Touch 4/0 + 0/88 1:1 + 1.9% Color Touch Emulsion
- Formula B
INSTAMATIC Ocean Storm + 4% Color Touch Emulsion (1:1)
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Create sections with a focal point area on the top of the head.

- Formula A
Color Touch 4/0 + 0/88 1:1 + 1.9% Color Touch Emulsion
- Formula B
INSTAMATIC Ocean Storm + 4% Color Touch Emulsion (1:1)
Apply Formula A throughout the focal point area and globally on the root area to create a deep color base.

- Formula A
Color Touch 4/0 + 0/88 1:1 + 1.9% Color Touch Emulsion
- Formula B
INSTAMATIC Ocean Storm + 4% Color Touch Emulsion (1:1)
Apply Formula B to the hair.

- Formula A
Color Touch 4/0 + 0/88 1:1 + 1.9% Color Touch Emulsion
- Formula B
INSTAMATIC Ocean Storm + 4% Color Touch Emulsion (1:1)
To prep the style, apply EIMI Root Shoot all over on the root area. After blow-drying the hair apply EIMI Dry Me and backcomb to get maximum volume.

- Formula A
Color Touch 4/0 + 0/88 1:1 + 1.9% Color Touch Emulsion
- Formula B
INSTAMATIC Ocean Storm + 4% Color Touch Emulsion (1:1)
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With your hands start molding backwards and twist the bottom into a '50s style pleat.

- Formula A
Color Touch 4/0 + 0/88 1:1 + 1.9% Color Touch Emulsion
- Formula B
INSTAMATIC Ocean Storm + 4% Color Touch Emulsion (1:1)
With your fingers, loosen up the structure to create an undone finish. Then fix the look with an EIMI hairspray.

- Formula A
Color Touch 4/0 + 0/88 1:1 + 1.9% Color Touch Emulsion
- Formula B
INSTAMATIC Ocean Storm + 4% Color Touch Emulsion (1:1)
Finished look.

- Formula A
Color Touch 4/0 + 0/88 1:1 + 1.9% Color Touch Emulsion
- Formula B
INSTAMATIC Ocean Storm + 4% Color Touch Emulsion (1:1)
Finished look.

- Formula A
Color Touch 4/0 + 0/88 1:1 + 1.9% Color Touch Emulsion
- Formula B
INSTAMATIC Ocean Storm + 4% Color Touch Emulsion (1:1)

Boho Lift from Wella Professionals (Cut, Color and Style)
To create a super sleek look straight off the fashion catwalk, top stylists from Wella Professionals used products from the new EIMI Styling Line to shape a long modern bob into an undone, vintage upstyle. The multi-faceted, multi-performance nature of the EIMI is designed to work together for endless styling opportunities, helping you develop and express whatever hairstyle your clients envision. To really bring the look full circle, the team warmed up her brunette to a cool, chestnut brown.
COLOR FORMULAS
- Formula A
Color Touch 4/0 + 0/88 1:1 + 1.9% Color Touch Emulsion
- Formula B
INSTAMATIC Ocean Storm + 4% Color Touch Emulsion (1:1)
Products Used
VIDEO
HOW-TO STEPS
-
- Formula A
Color Touch 4/0 + 0/88 1:1 + 1.9% Color Touch Emulsion
- Formula B
INSTAMATIC Ocean Storm + 4% Color Touch Emulsion (1:1)
1The client has flat, long Asian hair (just under shoulder length) and is a natural Level 3-4.
- Formula A
-
- Formula A
Color Touch 4/0 + 0/88 1:1 + 1.9% Color Touch Emulsion
- Formula B
INSTAMATIC Ocean Storm + 4% Color Touch Emulsion (1:1)
2Hold the razor flat onto the section to create length that feels modern and irregular. Section above the occipital at a 45 degree angle.
- Formula A
-
- Formula A
Color Touch 4/0 + 0/88 1:1 + 1.9% Color Touch Emulsion
- Formula B
INSTAMATIC Ocean Storm + 4% Color Touch Emulsion (1:1)
3Slice-cut to crate multi-effect texture and repeat the same throughout the sides.
- Formula A
-
- Formula A
Color Touch 4/0 + 0/88 1:1 + 1.9% Color Touch Emulsion
- Formula B
INSTAMATIC Ocean Storm + 4% Color Touch Emulsion (1:1)
4Take the front section and cut a c-curvature for a strong focal point.
- Formula A
-
- Formula A
Color Touch 4/0 + 0/88 1:1 + 1.9% Color Touch Emulsion
- Formula B
INSTAMATIC Ocean Storm + 4% Color Touch Emulsion (1:1)
5Create sections with a focal point area on the top of the head.
- Formula A
-
- Formula A
Color Touch 4/0 + 0/88 1:1 + 1.9% Color Touch Emulsion
- Formula B
INSTAMATIC Ocean Storm + 4% Color Touch Emulsion (1:1)
6Apply Formula A throughout the focal point area and globally on the root area to create a deep color base.
- Formula A
-
- Formula A
Color Touch 4/0 + 0/88 1:1 + 1.9% Color Touch Emulsion
- Formula B
INSTAMATIC Ocean Storm + 4% Color Touch Emulsion (1:1)
7Apply Formula B to the hair.
- Formula A
-
- Formula A
Color Touch 4/0 + 0/88 1:1 + 1.9% Color Touch Emulsion
- Formula B
INSTAMATIC Ocean Storm + 4% Color Touch Emulsion (1:1)
8To prep the style, apply EIMI Root Shoot all over on the root area. After blow-drying the hair apply EIMI Dry Me and backcomb to get maximum volume.
- Formula A
-
- Formula A
Color Touch 4/0 + 0/88 1:1 + 1.9% Color Touch Emulsion
- Formula B
INSTAMATIC Ocean Storm + 4% Color Touch Emulsion (1:1)
9With your hands start molding backwards and twist the bottom into a ’50s style pleat.
- Formula A
-
- Formula A
Color Touch 4/0 + 0/88 1:1 + 1.9% Color Touch Emulsion
- Formula B
INSTAMATIC Ocean Storm + 4% Color Touch Emulsion (1:1)
10With your fingers, loosen up the structure to create an undone finish. Then fix the look with an EIMI hairspray.
- Formula A
-
- Formula A
Color Touch 4/0 + 0/88 1:1 + 1.9% Color Touch Emulsion
- Formula B
INSTAMATIC Ocean Storm + 4% Color Touch Emulsion (1:1)
11Finished look.
- Formula A
-
- Formula A
Color Touch 4/0 + 0/88 1:1 + 1.9% Color Touch Emulsion
- Formula B
INSTAMATIC Ocean Storm + 4% Color Touch Emulsion (1:1)
12Finished look.
- Formula A
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