The Beachwaver Co. at #thebtcshow

If you’re familiar with Sarah Potempa, inventor of The Beachwaver®, you know she is an incredible braider, updo artist and, of course, beach waver. So we were pumped to have her back on the BTC stage. Sarah used the Beachwaver® to recreate looks through the ages. It started with a 1920s faux bob. She then created 1940s Veronica Lake-inspired waves, a super volumized 1960s roller set, a glam 1980s “prom queen” look and modern beach waves, like the ones seen on the Victoria’s Secret runway.

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