The 2026 BTC Show Aug 22-25 | Ft Lauderdale — LINEUP ANNOUNCED

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Formula
Formulas
  • Formula A:

    Equal parts Wella Professionals Color Touch 6/45 + Color Touch 5/5 + Wella Professionals Color Touch 13-volume Intensive Emulsion Developer 

  • Formula B:

    Joico Color Intensity Magenta + 1 part Color Intensity Titanium

Move your cursor across the image to reveal the transformation

Vibrant Magenta Melt

For clients who want to make a bold change in the new year, check out this vibrant magenta melt from Annie Francis (@annfranstyles), a colorist at Rose + Mae Hair in Atlanta, Ga. This rich, can't-miss color has dimension in all the right places, and it got more than 13k likes on our Insta! Find out how Annie did it below.   Want to be featured? Tag your pics to #behindthechair!   Total chair time: 1 hour and 45 minutes   Pricing All-over color: $120 Hair cut: $45 Olaplex: $30 Total: $195  

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