From Virgin to Vixen

Here’s a palate cleanser for you! From a basic blah look made up of mostly virgin hair to an icy blonde vixen that shines and shimmers, this transformation by Shawna Russell @hairbyshawna_russell from Vancouver is making us say “Ahhhhhh!” Here’s what she says about this look.

“My client Kianna had previously a balayaged ombré in her hair,” Shawna says. “She let it grow out for the whole year, but there was still a little blonde left on the ends when she decided she wanted something completely different than all the ombrés out there. It was her idea to go blonde, and I was super excited since she was a Level 7 virgin color. Of course I always let the client know that with a bleachout they should be willing to be in the salon every six to seven weeks to maintain roots, and the cost will be $150 minimum to maintain.” 

Pricing: Shawna said bleachouts on virgin hair start at $350, and bleached root touch-up is $150. She charges $40 per .5 oz of Olaplex used.