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Formulas > How-To: Drop Red Gorgeous
April 30, 2017

How-To: Drop Red Gorgeous

  • Formula A:

    1 oz. BW2 Powder Lightener + 2 oz. Pure White 20-Volume Developer

  • Formula B:

    2 oz. FLARE Permanent Cream Color 5VVR + 2 oz. Pure White 20-Volume Developer

  • Formula C:

    2 oz. FLARE Me Permanent Cream Color Rose to the Occasion + 2 oz. Pure White 10-Volume Developer

  • Formula D:

    2 oz. FLARE Me Turn Their Heads Red + 2 oz. Pure White 10-Volume Developer

A fresh take on traditional red, this look uses deep magenta triangle accent sections for a pop of dimension, and the natural root keeps it all on-trend. Check out how it’s done!

 

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COLOR FORMULAS

  • Formula A:

    1 oz. BW2 Powder Lightener + 2 oz. Pure White 20-Volume Developer

  • Formula B:

    2 oz. FLARE Permanent Cream Color 5VVR + 2 oz. Pure White 20-Volume Developer

  • Formula C:

    2 oz. FLARE Me Permanent Cream Color Rose to the Occasion + 2 oz. Pure White 10-Volume Developer

  • Formula D:

    2 oz. FLARE Me Turn Their Heads Red + 2 oz. Pure White 10-Volume Developer

FORMULA STEPS

1. Starting 1 inch above the ear, create a small triangle section. Using a back-to-back foil slices, apply Formula A to this section. Repeat on the opposite side of the head.

 

2. While Formula A is processing, apply Formula B to the roots. Keep the application on the roots only, using your brush to feather towards the midshaft. Process for up to 45 minutes or until you reach a Level 9, then shampoo and condition with iThrive Color Vibrancy and blow-dry the hair.

 

3. Apply Formula C on the prelightened sections, covering with foil to avoid staining the rest of the hair. Apply Formula D on the midlengths and ends throughout the rest of the hair. Process for 30 minutes at room temperature, then shampoo and condition with iThrive Color Vibrancy.

 

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