How Much To Actually Charge For Partial Highlights
How To Perfectly Price Partial Highlights
If summer had any other name, it would be “blonding season”—and the growing list of lighter and brighter bookings only proves it. With every client filing in to get their annual dose of toned sunshine, the best way to prepare is to get your pricing gameplan in order. We tapped into blonde expert Carly Zanoni (@the.blonde.chronicles) for the perfect pricing tip for every client with their heart set on a partial highlight.
Partial Highlight Vs. Full Highlight: What You Need To Know
When it comes to charging a client for a partial highlight, it’s generally a good rule of thumb to look toward its more solid counterpart: a full highlight.
- While full highlights provide more extensive color, partial highlights are more ideal for freshening up color in the partings of the hair—basically trading in more coverage for a dimensional, more natural refresh.
- While everyone has different terms for what a partial includes, Carly considers a partial to entail basically half of the head—requiring less hair to be foiled and less lightener to be used.
But, aesthetic aside, a full highlight doesn’t take all that much more time to foil than a partial highlight.
Carly estimates she only saves about 15 minutes while applying a partial as opposed to a full—mostly because any root melting, glossing and blow drying still takes up about the same amount of time between the two.
So, how do you charge the difference?
- Carly suggests charging 10% to 20% less than you usually would for a full blonding service.
- “For example, if my full blonding is $300, a partial would be somewhere between $240 [to] $260,” she says.
The monetary difference is still there, but not overly drastic—an easy fix to any pricing concerns during the yearly summer-y blonde wave.
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