FORMULAS: A Platinum Blonde For Every Client

- Formula A
Schwarzkopf Professional BLONDME Bond Enforcing Lightener 9+ + 20-volume developer
- Formula B
Schwarzkopf BLONDME Blonde Toning - Ice + BLONDME Blonde Toning - Steel Blue + BLONDME Blonde Toning - Sand
- Formula C
Oligo Professional Blacklight Blue Shampoo + Fanola No Yellow Shampoo

- Formula A
Schwarzkopf Professional BLONDME Bond Enforcing Lightener 9+ + 20-volume developer
- Formula B
Schwarzkopf BLONDME Blonde Toning - Ice + BLONDME Blonde Toning - Steel Blue + BLONDME Blonde Toning - Sand
- Formula C
Oligo Professional Blacklight Blue Shampoo + Fanola No Yellow Shampoo

- Formula A
Oligo Professionnel Cool Toned Blonde Blacklight Lightener + Oligo Blacklight Extra Blonde Lightener
- Formula B
Oligo Calura Color 6-08/6NB
- Formula C
Calura Color P-12 + 0-16/0-AV additive

- Formula A:
Wella Professionals BLONDOR + 50-volume developer + Olaplex No.1
- Formula B:
Wella Professionals BLONDOR + 30-volume developer + Olaplex No.1
- Formula C:
PRAVANA ChromaSilk ¾ oz. 9.2 + ¼ oz. 9.1 + PRAVANA Zero Lift Crème Developer
- Formula D
PRAVANA ChromaSilk ¾ oz. 10.7 + ¼ oz. 10.1 + Zero Lift Crème Developer

- Formula A:
40g #mydentity @guy_tang Big9 Crème Lightener + 40g 20-volume developer + 1/16 oz. Olaplex No.1
- Formula B:
40g #mydentity @guy_tang Big9 Crème Lightener + 40g 30-volume developer + 1/16 oz. Olaplex No.1
- Formula C:
Redken Shades EQ 35g 09V + 15g 09P + 40g Crystal Clear + 90g Shades EQ Processing Solution
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- Formula A
1 part Schwarzkopf Professional BLONDME® Bond Enforcing Premium Lightener 9+ + 2 parts BLONDME® Premium Developer 6%
- Formula B
1 part BLONDME® Bond Enforcing Premium Lightener 9+ + 2 parts BLONDME® Premium Developer 2%
- Formula C
½ part BLONDME® Blonde Toning – Sand + ½ part BLONDME® Blonde Toning – Ice + 1 part BLONDME® Keratin Restore Bonding Mask + 2 parts BLONDME® Premium Developer 2%

- Starting Level
10, with Level 8 roots
- Formula A
Joico LumiShine Permanent Crème Color 9BA + 10-volume LumiShine Developer
- Formula B
Joico Blonde Life Lightening Powder + 10-volume LumiShine Developer
- Formula C
Joico LumiShine Liquid Demi-Permanent Color 10BA + 5-volume LumiShine Developer

FORMULAS: A Platinum Blonde For Every Client
No matter her level, you CAN make her platinum dreams come true! Get six formulas you can use now!
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Silky Silver-Platinum
Zach Mesquit, aka @platinum_perfection, is a master at creating the clearest and iciest of platinum blondes. Dying to know how he does it? Keep scrolling to find out the color formulas that helped him achieve this silky silver-platinum tone.
Read moreBright Blonde
Platinum Bleach & Tone
This platinum ice look inspired major hair envy on our Instagram—when we posted this look by Jazz Brannick (@hairbyjazzmine) from Victoria, British Columbia, it got more than 5,500 likes! Check out how she achieved this perfectly platinum bleach and tone.
Read morePlatinum Purity
Platinum Power Blonde
Silky Silver-Platinum
Zach Mesquit, aka @platinum_perfection, is a master at creating the clearest and iciest of platinum blondes. Dying to know how he does it? Keep scrolling to find out the color formulas that helped him achieve this silky silver-platinum tone.
Read moreBright Blonde
Color Correction: Frozen Blonde
Platinum Bleach & Tone
This platinum ice look inspired major hair envy on our Instagram—when we posted this look by Jazz Brannick (@hairbyjazzmine) from Victoria, British Columbia, it got more than 5,500 likes! Check out how she achieved this perfectly platinum bleach and tone.
Read more